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Consultant - Media Planning and Buying

  • 8-10 Hrs/Week
  • Remote - India
  • less than 1 month months
  • Project posted on: 13/11/2026
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Consultant - Media Planning and Buying

  • Marketing
  • Market Research & Consumer Insights
  • New Product Planning and Launch
  • Media Management

Remote - India
tooltip_icon_dark Open to consultants anywhere in India

8-10 Hrs/Week

Less than 1 month

 13/11/2026

Assignment Details

Our client, a leading FMCG conglomerate, is looking to engage an experienced consultant to identify improvement opportunities across its media planning and buying functions.

Key Responsibilities:

 

  • Evaluate existing media planning and buying strategies and identify areas for improvement.
  • Assess media investment allocation, budget utilisation and overall media effectiveness.
  • Provide insights on media mix optimisation across traditional and digital channels.
  • Recommend best practices for media buying, negotiation and vendor management.
  • Identify opportunities to improve media ROI, campaign performance and cost efficiencies.
  • Benchmark existing practices against industry standards and leading FMCG organisations.R

Skills Required

  • 15+ years of experience in Media Planning, Media Buying and Strategy.
  • Strong experience in leading media functions within large FMCG organisations.
  • Expertise in media strategy, budget allocation, media optimisation and campaign effectiveness.
  • Understanding of traditional, digital and integrated media ecosystems.
  • Experience in driving media transformation, operational efficiencies and strategic improvements.
  • Strong stakeholder management and strategic advisory capabilitie

About the Client

a Swiss multinational food and drink processing conglomerate corporation

Industry

FMCG

Experience Required:

14+ years

Additional Skills:

  • Media Buying & Plainning
  • Media Planning
  • Media Buying
  • Market Research
  • Marketing Communications

No of open positions:

1

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