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Brand Manager

  • Full Time
  • On-Site - Mumbai
  • 9 months
  • Project posted on: 27/07/2026
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Brand Manager

  • Marketing
  • Market Research & Consumer Insights
  • Brand management
  • Strategic pricing/ Brand P & L

On-Site - Mumbai

Full Time

9 months

 27/07/2026

Assignment Details

Our client, A French MNC specialising in Luxury goods, wines and spirits, is looking to engage an experienced Brand Manager to lead end-to-end brand strategy and execution for a premium luxury brand. 

Key Responsibilities 

  • Develop and execute end-to-end brand strategy across ATL, BTL, PR, digital, and integrated marketing channels.
  • Strengthen the brand's luxury positioning and deliver exceptional consumer experiences across all touchpoints.
  • Lead brand campaigns, product launches, experiential marketing initiatives, and consumer engagement programs.
  • Manage brand P&L, A&P budgets, and ensure delivery of revenue and profitability targets.
  • Drive strategic brand planning based on consumer insights, market trends, and competitive analysis.
  • Collaborate with cross-functional teams including Sales, Commercial, Finance, Supply Chain, and Global Marketing to ensure seamless execution of brand initiatives.
  • Manage external agencies and partners to deliver high-quality creative, media, and activation campaigns.
  • Monitor brand performance, campaign effectiveness, market share, and key business metrics to identify growth opportunities.
  • Support trade marketing initiatives, including on-trade, off-trade, duty-free activations, and key events, as required.
  • Build strong relationships with internal and external stakeholders while ensuring brand consistency across all consumer touchpoints.
  • Develop and execute end-to-end brand strategy across ATL, BTL, PR, digital, and integrated marketing channels.
  • Strengthen the brand's luxury positioning and deliver exceptional consumer experiences across all touchpoints.
  • Lead brand campaigns, product launches, experiential marketing initiatives, and consumer engagement programs.
  • Manage brand P&L, A&P budgets, and ensure delivery of revenue and profitability targets.
  • Drive strategic brand planning based on consumer insights, market trends, and competitive analysis.
  • Collaborate with cross-functional teams including Sales, Commercial, Finance, Supply Chain, and Global Marketing to ensure seamless execution of brand initiatives.
  • Manage external agencies and partners to deliver high-quality creative, media, and activation campaigns.
  • Monitor brand performance, campaign effectiveness, market share, and key business metrics to identify growth opportunities.
  • Support trade marketing initiatives, including on-trade, off-trade, duty-free activations, and key events, as required.
  • Build strong relationships with internal and external stakeholders while ensuring brand consistency across all consumer touchpoints.

Skills Required

  • Minimum 5 years of experience in Brand Marketing.
  • At least 2–3 years of experience in the Luxury or Alcobev (Wines & Spirits) industry.
  • Strong understanding of luxury consumer behavior, premium brand building, and consumer marketing.
  • Experience managing integrated marketing campaigns across ATL, BTL, PR, digital, and experiential channels.
  • Proven experience managing brand P&L, A&P budgets, and delivering revenue growth.
  • Strong analytical skills with experience in market research, competitive analysis, and performance tracking.
  • Excellent stakeholder management skills with the ability to collaborate across sales, agencies, and global teams.
  • Strong communication, project management, and execution capabilities.
  • Experience working in a fast-paced, consumer-focused environment with a results-oriented mindset.

 

About the Client

A French MNC specialising in Luxury goods, wines and spirits

Industry

Alcoholic Beverages, Luxury Retail

Experience Required:

7+ years

Additional Skills:

  • Strategy
  • Marketing
  • Brand Management
  • ATL/BTL
  • Stakeholder Management

No of open positions:

1

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