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Consultant - New Market Research

  • 20+ Hrs/Week
  •  Remote - Mumbai / Navi Mumbai
  • 2 months
  • Project posted on: 28/04/2021

Consultant - New Market Research

  • Strategy and Business Development
  • Strategy development
  • Business planning processes
  • Business development

Remote - Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

20+ Hrs/Week

2 months

 28/04/2021

Assignment Details

Our client provides power and mobility solutions and is looking to engage with researcher for new market research for Lithium Ion batteries (Li-ion) in Power tools and India residential market of Inverters and Roof top solar.

The research work would involve finding the answers to the following questions :-

Understanding Market
1. What is the market size of Li-Ion based market in India? What are some of the market features?
2. What types of Li-ion battery operated power tool/Inverters and Roof top solar batteries are being used in India among various sectors?
3. Who are the bigger players in the Li-ion battery segment in India-both OEMs and aftermarket space?

Li-Ion Batteries
4. What are key parameters of power tool/Inverters and Roof top solar batteries? If we have to rank them in the order of importance, how will we rank those parameters?
5. What are the pain points that users face?
6. How is the user behaviour towards purchasing batteries from aftermarket?
7. What is the estimate volume of these top batteries being sold in the aftermarket?
8. What are the battery specifications of top 3-4 power tools
a. Li-Ion Cell chemistry. b.Voltage c.Current (Ah). d.Weight e.Dimensions
f. Discharge Current (Continuous/Peak) g.Lifecycle of batteries
9. How often are batteries replaced? How does the charging of batteries work?

Entering the market
10. How price sensitive is the battery aftermarket?
11. How does the battery distribution channel operate in the aftermarket?
12. What is the warranty on batteries in aftermarket?

Skills Required

- 5+ years experience in marketing or related field
- Excellent knowledge of Lithium ion Batteries, databases and MS Office
- Posses search engines, web analytics, and business research tools acumen
- Strong communication and presentation skills..

About the Client

Tele system company providing power and mobility solutions

Industry

Professional Services - Consulting

Minimum Experience:

10+ years

Additional Skills:

  • New market research
  • Lithium Ion Batteries
  • New business models
  • Batteries
  • roof top solar
  • Inverters

No of open positions:

1

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