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Consultant: Content Specialist for Ecommerce

  • Full Time
  •  Remote - Mumbai / Navi Mumbai
  • 6 months
  • Project posted on: 29/05/2024
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Consultant: Content Specialist for Ecommerce

  • Marketing
  • Brand management
  • Digital marketing
  • Social media marketing (SMM)

Remote - Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bengaluru, Pune, Hyderabad

Full Time

6 months

 29/05/2024

Assignment Details

- Develop a content strategy aligned with short-term and long-term eCommerce - marketing targets.
- Collaborate closely with marketing and design teams to plan and develop site content, style, and layout.
- Create and publish engaging content with a focus on SEO optimization.
- Edit, proofread, and enhance writers’ posts.
- Liaise with content writers to ensure brand consistency.
- Optimize content according to SEO best practices.
- Use content management systems to analyze website traffic and user engagement metrics.
- Develop an editorial calendar to manage content, map out marketing campaigns, and ensure the team is aligned with the plan.
- Stay up-to-date with industry developments and generate innovative ideas to captivate the audience’s attention.
- Leverage expertise in developing content for social media and digital marketing campaigns.
- Collaborate with cross-functional teams for successful product launches and promotions.
- Manage and respond to customer inquiries on social media and other digital platforms.
- Regularly review and optimize content based on analytics data and customer feedback.

Skills Required

- 7 years of experience in content marketing
- Understanding of eCommerce marketplaces and their unique demands.
- Strong understanding of SEO and web traffic metrics.
- Familiarity with social media platforms.
- Excellent writing skills in English.
- Strong attention to detail.
- Good organizational and time-management skills.
- PowerBI and advanced excel are needed, including powerpoint

About the Client

An American multinational manufacturer of confectionery and pet food products.

Industry

Ecommerce/Online Retail

Minimum Experience:

7+ years

Additional Skills:

  • seo
  • content management
  • content strategy
  • social media
  • content marketing

No of open positions:

1

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