Assignment Details
Our client, a leading FMCG company, is looking for a Global Brand Manager. The consultant will lead the marketing strategy for Nutrition and drive sustainable growth for the client's brands in the massive 50bn+ OOH space, develop unique portfolio ala kosher, halal and ethnic jewels and enable a 100 M ITO business and develop marketing campaigns to drive lead generation and performance marketing.
Key Responsibilities:
Driving Marketing Strategy
• Leading strategy and marketing innovations and activities across key markets for EU, NA, ANZ, SEA
• Managing OTIF delivery of all key strategic projects across brands
Identifying and Capitalizing on White Spaces
• Evaluating, analyzing and mapping white space opportunities for all small categories lie scratch cooking, RTE and dressings and ice creams
• Launching key niche brands across identified white space markets
Marketing Execution
• Drive digital first performance marketing across social, search, analytics
• Supervising product artwork development aligns with brand guidelines
• Partnering Business Development teams with sales supporting materials (e.g. product information sheets, selling decks, etc.)
Stakeholder Management
- Fostering strong relationships with wider Marketing team to share best practices and learnings
Skills Required
• Minimum 7-8 years’ marketing experience in B2C
• A bachelor’s degree in any discipline
• Be a strategic, highly adaptable and entrepreneurial person
• Have strong track record of consistency in market delivery
• Have excellent communication, negotiation and influencing skills with key stakeholders
• Have experience working and leading in cross-functional teams
• Have great project management and business process design skills
Share
3 month(s)
8+ years 
Hybrid
