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Consultant - Retention Marketing

  • Full Time
  •  On-Site - Mumbai / Navi Mumbai
  • 12 months
  • Project posted on: 15/03/2024

Consultant - Retention Marketing

  • Marketing
  • Marketing strategy and business planning
  • Insights/Market research
  • Marketing communications/promotions

On-Site - Mumbai / Navi Mumbai

Full Time

12 months

 15/03/2024

Assignment Details

Our client, a Leading Global FMCG firm is willing to engage with a Consultant - Retention Marketing

Key responsibilities:
- Develop an in-depth understanding of a regional markets and consumers
Leading the communication plan- When/where/What/how for the Brand Lead
the Cross-Functional Project Team for delivery of innovation project.
- Brief and create communication for delivery along with the innovation in each
market (working in conjunction with CMI & Creative Agencies)
- Work with various agencies to improve consideration for the brand across
various touchpoints of the digital consumer journey
- Ensuring excellent in-store execution by supporting the CD teams with best-
in-class assets
- Analyzing data to frame problem statements and solve them with simple
iterative solutions to deliver long term impact on projects

Skills Required

Key skills required:
- Experience working with SEO strategies for brand.com or D2C platforms.
- Experience working with digital agencies to drive more actions with sharp
actions resulting from analysis of data available
- Experience working with creative agencies for briefing and creating digital
content
- Excellent written and verbal communication skills in English
- 2+ years of experience in marketing

About the Client

Leading global FMCG firm

Industry

FMCG

Minimum Experience:

2+ years

Additional Skills:

  • Social Media Management
  • Customer Engagement
  • Retention
  • Customer Management
  • Customer Retention
  • CRM (Customer relationship management) systems

No of open positions:

1

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