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Brand Consultant (Beauty & Personal Care)

  • Full Time
  •  On-Site - Mumbai / Navi Mumbai
  • 6 months
  • Project posted on: 7/03/2024

Brand Consultant (Beauty & Personal Care)

  • Marketing
  • Marketing strategy and business planning
  • Insights/Market research
  • Brand management

On-Site - Mumbai / Navi Mumbai

Full Time

6 months


Assignment Details

Our client, a leading global FMCG organisation, is looking to engage with a Brand Consultant for a Beauty & Personal Care Brand.

Key Deliverables:

• Crafting the right marketing mix for each market (including pricing, positioning, product & packaging)
• Lead the Cross-Functional Project Team for the delivery of the project. (Including R&D, SC, Finance, and CMI)
• Lead packaging development for the innovation, product development, and testing for the innovation.
• Brief and create communication for the delivery along with the innovation in each market (working in conjunction with CMI & Creative Agencies)
• Lead 360-degree asset creation (TV, Print, POSM & Digital) & processes for gatekeeping including business cases, investment proposals, country meetings, and gate documents.
• Market, Category & Brand assessment for each of the markets responsible
• Liaise with local teams to ensure projects fit country requirements and scope.
• Find the right opportunities from local/global offerings to launch in India, first through E Com and then across premium MT.
• Activate through digital-only communications/ influencer marketing model relevant to size, aspiration, and TG of the range.
• Deliver omnichannel marketing to ensure offline & online actions on this portfolio are seamless. In this we
expect the incumbent to be proficient in understanding and use of PRM and data.

Duration: 6 months
Capacity: Full Time
Nature of Work: Onsite, Mumbai (Andheri)

Skills Required

• Master’s degree in Marketing or Business Administration.
• Excellent written and verbal communication skills in English.
• Minimum 4+ years of experience in marketing or marketing services
• Strong Project Management skills. Experience in leading cross-functional teams to deliver projects. Understands customers and shoppers.
• The candidate should display a very high Bias for action, a global mindset, consumer centricity & project management skills.
• Core aspects underpinning all skills: Creativity, Empathy, Obsession with brands & consumers, Sense of Aesthetics, Analytical Thinking & Rigour

About the Client

Leading global FMCG firm



Minimum Experience:

5+ years

Additional Skills:

  • Beauty and Personal Care
  • Product Launch
  • FMCG
  • Brand Management
  • Brand Building
  • Agency Experience
  • Marketing
  • Influencer Marketing

No of open positions:


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