This is a sample alert
Our client, a global FMCG company is looking to engage with a Brand Consultant who can assist the Brand Management team in developing and implementing
marketing strategies and campaigns to enhance brand awareness and drive customer engagement.
Key Responsibilities:
1. Support Brand Campaigns:
- Assist in the planning, execution, and analysis of brand marketing campaigns.
- Coordinate with internal teams and external agencies to ensure seamless execution of marketing activities.
2. Market Research and Analysis:
- Conduct market research to gather data on consumer trends, competitive analysis, and market conditions.
- Analyze research findings to provide insights and recommendations for brand
strategies.
3. Content Creation:
- Help develop creative content for various marketing channels, including social media, email, and website.
- Collaborate with the design team to ensure brand consistency across all marketing materials.
4. Event Coordination:
- Assist in organising and executing brand events, promotions, and activations.
- Coordinate logistics, vendor management, and on-site support during events.
5. Performance Tracking:
- Monitor and report on the performance of marketing campaigns using various
analytics tools.
- Provide regular updates and reports to the Brand Manager on key metrics and KPIs.
6. Brand Development:
- Contribute to the development and maintenance of brand guidelines and standards.
- Ensure all marketing materials align with the brands vision, values, and messaging.
Experience in FMCG/Personal Care/ Skincare
Strong interest in brand management and marketing.
Excellent written and verbal communication skills.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Basic understanding of social media platforms and digital marketing tools.
Ability to work collaboratively in a team environment.
Strong organizational skills and attention to detail.
Leading global FMCG firm
Personal & Household Goods
2+ years
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