This website uses cookies to ensure you get the best experience on our website. By continuing to use this site, you agree to our cookie  & privacy policy.Accept

checked This is a sample alert

Consultant-Senior Brand Manager

  • Full Time
  • On-Site - Delhi
  • 6 months
  • Project posted on: 3/03/2026
add_new View Project Details

Consultant-Senior Brand Manager

  • Marketing
  • Marketing strategy and business planning
  • Brand management
  • Marketing communications/promotions

On-Site - Delhi

Full Time

6 months

 3/03/2026

Assignment Details

Key Responsibilities

 

  • To develop, recommend, and lead the execution of local marketing plans for assignedbrand/s and manage the effective deployment of the marketing budget

 

  • Develop the plans/strategy of the brand (1-year operational plan and 3-yearstrategic plan)

 

  • Lead the development of local strategy, executions and to ensure adaptation possible for other regions
  • Ensure timely implementation of the brand activity calendar– including launch time, Consumer Promotions/POP's etc.
  • Identify and draw up any corrective action required on the brandthrough share review/brand health research.
  • Approve Media Plans/Calendar with co-ordination of the Media Manager
  • Ensure maintenance of the brandbudget
  • Maintain a brand fact book (Financials/M. S/Plansyear wise)
  • Implement brand Plans in both trade environments: traditional and modern trade
  • Work with the Key Account management to develop and implement innovative brand plans including but not limited to planograms, consumer promotions, new product introductions etc.
  • Identify trade needs / opportunities, developing pricing and distribution strategies and trade promotions for assigned brands in close co-operation with the Sales function and Trade Marketing.
  • Constantly scan the marketplace/consumers with a view to understand trends and implication on the brand.
  • Maintain and updatecompetition dossiers with respect to spends/cost benchmarks etc.

 

  • Advertising, Media, and Promotion:
    • From brief stage to getting approvals for the brief to deploying it to the agency and getting film/script
    • Identify and deploy any other communication needs for the brand identified - PR/Trade/HCP etc.
  • NPDs/EPDs
    • Draw up and deploy the Product Development brief in conjunction with Category (Global), Supply, Sales and Finance functions.
    • Regularly survey and understand consumer, market environment to understand trends capture ideas and develop concepts which lead to product development.
    • Coordinate with global categoryon brand learnings, new projects, marketunderstanding
    • Ensure timely and within cost development of products as per the brief
    • Ensure successful Launch to sales and in field launch (including providing support to the launch in terms of POS, Advertising etc.)

 

  • Identify and implement profit enhancing ideas on the brand
    • To manage a brand within the context of the agreed strategies to maximize long term Sales and profitability

 

To initiate and manage market research projectsto deliver powerfulconsumer and customer insights as the basis for long term brand growth. Develop these insights into achievable plans

Skills Required

Skills & Experience

  • MBA in Sales/Marketing
  • 6–8 years of relevant FMCG experience
  • Strong commercial awareness
  • Strong understanding of sales & marketing processes

About the Client

British multinational consumer goods company known for its health, hygiene, and nutrition products

Industry

FMCG, Professional Services - Consulting

Experience Required:

8+ years

Additional Skills:

  • Digital Marketing
  • Brand Strategy
  • Brand Management
  • Advertising and Media
  • Content Development
  • NDP
  • PR
  • Brand Promotion
  • Analytics

No of open positions:

1

Similar Freelance Projects you can apply to

View More Projects btn btn

How it works

  • 1

    Build your
    skill profile

  • 2

    Strengthen it
    with feedback

  • 3

    Determine your
    optimal fee level

  • 4

    Apply for matching
    projects

  • 5

    Get finalized

  • 6

    Stay Engaged

Build your skill prodile

Project
step1
shape_step

Request feedback from prior projects and/or work stints

shape_step

Determine your optimal fee level

  • starFeeBee helps consultants understand how to price their services.
  • starEnter your skill & location to get ranges for what similar professionals have charged on projects.
  • starUnlock more details e.g., best paying sub-skills, ranges by projects durations, by simply adding a benchmark from a orior projects.
graph_step2
shape_step

Apply for matching projects

shape_step

Get finalized!

Project
step5
shape_step

Stay Engaged!

Project
step6
shape_step

More than 3000 clients rely on Flexing It today

Frequently asked questions.

We host both full-time & part-time projects from top clients for 100+ skill categories. We also help connect experts like you with clients for short consultation calls called Flexperts

You just need to create a ‘boutique firm’ account during the registration process. The rest of the application process remains the same.

Our freelancers fee benchmarking tool, FeeBee helps our freelancers and consultants find out what their peers charged for similar projects. Built on 600K+ verified benchmarks, registered users get unlimited access to it.

As a freelancing platform, we do not provide permanent positions or full-time job to our consultant network.

Flexing It will be involved end to end right from contracts to invoicing. Once you are finalized, your payment details are transparently laid out in your contract terms with your client and our team actively liaises with the client finance team to ensure timely payments.

We do not charge any fee or commission from you. Your fee quote will be paid out to you in full as per your project contract.

planGet alerts for new project opportunities.