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Digital Marketing Consultant

  • Full Time
  •  Hybrid - Mumbai / Navi Mumbai
  • 3 months
  • Project posted on: 19/03/2024

Digital Marketing Consultant

  • Marketing
  • Marketing strategy and business planning
  • Insights/Market research
  • Brand management

Hybrid - Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Full Time

3 months

 19/03/2024

Assignment Details

Our client, a leading Food Service Company, is looking to engage with a Digital Marketing Consultant who would play a pivotal role in expanding their online presence and attracting consumers through strategic digital marketing initiatives.

Role and Responsibilities:

1. Develop and execute comprehensive digital marketing strategies to increase online traffic and enhance brand visibility across various digital channels.
2. Create engaging and relevant content for social media platforms including Facebook, Instagram, Twitter, etc., to foster audience engagement and drive customer acquisition.
3. Conduct market research and competitor analysis to identify trends, opportunities, and best practices in the digital marketing landscape.
4. Collaborate with cross-functional teams to align digital marketing efforts with overall business objectives and promotional campaigns.
5. Implement SEO strategies to optimize website performance and improve search engine rankings, driving organic traffic growth.
6. Utilize data analytics tools to track key performance metrics, analyze campaign effectiveness, and generate actionable insights for continuous improvement.
7. Stay updated on emerging digital marketing trends, technologies, and industry developments to ensure remains at the forefront of innovation.

This project would require Full-Time capacity for 3 months (extendable).
Location: Noida or Remote

Skills Required

- Bachelor's degree in Marketing, Communications, Business Administration, or related field.
- Proven experience (minimum3-4 years) in digital marketing, preferably within the food service industry or consumer goods sector.
- Strong understanding of digital marketing principles, techniques, and best practices.
- Proficiency in social media management tools, content creation platforms, and web analytics tools.
- Excellent communication skills with the ability to convey complex ideas clearly and persuasively.
- Creative thinker with a strategic mindset and a passion for driving measurable results.
- Ability to work independently, manage multiple projects simultaneously, and thrive in a fast-paced, dynamic environment.

About the Client

An Indian food service company

Industry

Food Retail & Distribution

Minimum Experience:

3+ years

Additional Skills:

  • Customer Engagement
  • Market Research
  • Content Marketing
  • Brand Management
  • Content Strategy
  • Brand Alliances
  • Customer Management
  • Digital Marketing
  • Analytics
  • Instagram
  • Facebook
  • Public Relations
  • Social Media Management
  • Market Sizing
  • Customer Retention
  • Content Development
  • Copywriting
  • Social Media Presence
  • Google Analytics
  • Content Management Systems
  • Corporate Communications
  • Brand Promotion
  • Direct Marketing
  • Go to Market Strategy
  • Social Media Analytics
  • CRM (Customer relationship management) systems
  • SEO
  • Customer acquisition
  • Communication Design
  • Email Marketing
  • Marketing Communications
  • B2C Marketing

No of open positions:

1

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