Leading Global FMCG Organization
Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad
Posted on: 11/07/2023
Starts on: 30/09/2023
Marketing
Marketing strategy and business planning, Insights/Market research, Brand management, Marketing communications/promotions, Digital marketing, Strategic pricing/ Brand P & L, Social media marketing (SMM), External communications/public relations, Marketing Head/CMO functions, Analytics/CRM, CSR/ Cause marketing, Trade and Shopper marketing, Media Management, Customer Loyalty & Retention,
FMCG
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Our client, a leading global FMCG organization, is looking to engage with a Brand Consultant – Innovations for their Homecare business Unit.
The client is launching a detergent for premium clothing brands. They are looking for a brand consultant who can help them in crafting and building the brand, and setting up any kind of business models between partners.
Key Deliverables:
- Drive market exploration for laundry industry, specializing in fabric care;
- Conduct research with top brand fabric companies to gauge demand for premium garments and understand care practices;
- Identify optimal methods to maintain fabric quality, promoting at-home washing of upscale clothing;
- Establish the market positioning and gauge if there is a need to enter the market and at what capacity.
Note: Consultants residing in metropolitan places and open to travelling are preferred. Remote/ Onsite with both Full Time or Part Time capacity is preferred.
- prior experience in brand crafting, marketing is preferred;
- well versed in setting up business models, establishing partnerships;
- detail oriented and stakeholder management;
- Business Development (build a B2B alliance). Other skills include Market research, strategy, PMO, marketing strategy;
-Entrepreneurial mindset is preferred.
6 month(s)
20+ Hrs/Week
1
Both (On-site & Remote)
Experience: 5+ years
Qualification : Graduate
MarketingB2BFMCGStrategy Stakeholder Management Alliances Partnership Market Research Entrepreneurial Mindset Business ModelsBrand Management
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