Leading Global FMCG Organization
Mumbai / Navi Mumbai
Posted on: 4/07/2022
Starts on: 1/08/2022
Marketing
Insights/Market research, Strategic pricing/ Brand P & L, Trade and Shopper marketing,
Personal &Household Products
Leading Global FMCG Organization
Our client, a leading Global FMCG, is looking to engage with a Shopper Marketing Consultant for a duration of 12 months project.
Key Responsibilities include-
• Implementing brand strategy for E-commerce;
• Delivering operational excellence by working with the internal account management, supply chain and marketing teams;
• Building future-fit capabilities in the fast-evolving e-comm landscape
Scope of Work:
I. Implementing brand strategy for eComm-
-Working closely with marketing teams to do quarterly sales and investment planning across beauty, marketplace and grocery platforms;
- Co-creating eCom deployment plans – forecasting, content, consumer
pricing, on platform media – for respective categories;
II. Operational Excellence-
- Work with internal account management teams to ensure execution excellence by influencing stock availability and media and pricing execution;
- Works closely with Supply Chain, Marketing and Account Management to
deliver OTIF on new launches and transitions on existing portfolio
III. Building Future-Fit Capabilities-
- Being close to the fast-evolving landscape of eCommerce, the SME works on building future fit capabilities for eCommerce – ranging from platform
unlocks to internal tools and processes
- Prior experience in shopper marketing is preferred;
- Prior experience in FMCG;
- Well versed with ecommerce, brands in an FMCG set up
12 month(s)
Full Time
1
On-Site
Experience: 4+ years
Qualification : Graduate
SalesBrand ManagementEcommerce Shopper Marketing Marketing
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