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Project Details

Consultant : Influencer Marketing

Leading Global FMCG Organization

 Mumbai / Navi Mumbai

Posted on:  10/03/2023

Cinque Terre

Starts on:  31/05/2023

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Insights/Market research, Brand management, Marketing communications/promotions, Digital marketing, Strategic pricing/ Brand P & L, Social media marketing (SMM), Search Engine Optimization, Marketing Head/CMO functions, CSR/ Cause marketing, Media Management, Customer Loyalty & Retention,

INDUSTRY

FMCG

Company Details

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Assignment Details

Our client, a leading global FMCG organization, is looking to engage with Consultant: Influencer Marketing for a 6-8 months.

Key Deliverables:

- Responsible for influencer marketing and within that vernacular marketing;
- Consultant will be working in influencer content marketing space;
- Understands different platforms for example someone who understands how YouTube works, what kind of content works on the platform, consultant should help with how to optimise content for different brands on different platforms and should have an idea of what kind of products would benefit from influencer marketing;
- Develop and execute influencer marketing strategies and creative campaigns;
- Identify and build relationships with prominent influencers and thought leaders;
- Brainstorm new, creative approaches to influencer campaigns;

Note: This is a 6-8 months project (extendable upto a year) and is based out of Mumbai. There's a possibility of getting converted to full time post completion of the project.

Skills Required

- Prior experience in influencer marketing within that vernacular marketing;
- Well versed with content marketing space;
-Well versed with YouTube, Social Media platforms, Brand Optimization, Product Optimization;
- In depth knowledge of social media marketing industry;
- Excellent interpersonal and relationship building skills;
- Problem solving and detail oriented

Assignment Duration

6 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 4+ years

Qualification : Graduate

fleXpertise required

Brand Optimisation Vernacular MarketingProduct OptimisationSocial Media Platforms FMCG YouTube Influencer Marketing

ESTIMATED BUDGET

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