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Project Details

Consultant- Influencer Marketing

Leading global FMCG firm

 Mumbai / Navi Mumbai

Posted on:  6/02/2023

Cinque Terre

Starts on:  13/03/2023

BROAD CATEGORY

Marketing

SUB CATEGORY

Brand management, Marketing communications/promotions, Digital marketing, Social media marketing (SMM), External communications/public relations,

INDUSTRY

Personal & Household Goods

Company Details

Leading global FMCG firm

Assignment Details

Our client, a leading FMCG player, seeks a marketing consultant, primarily focused on influencer marketing. Following will be the key deliverables for the role :-

- Responsible for planning, deployment and measurement of influencer marketing across different hair care brands
- Responsible for creating content for different brands, on and off platform requirements(on platform being ecommerce and DTC, off platform being performance)
- Will also be working with agencies for managing social media handles for the 3 brands and creating and managing content for IG and FB social handles.
- Will also work with agencies on content creation for SEO across the 3 brands
- Exploring other content verticals, arriving at digital best practices for deploying content online.

Ideal candidate profile would be someone who’s worked in content roles earlier, influencer marketing roles, content strategy in start-ups.

Skills Required

- Be a strategic, highly adaptable and entrepreneurial person
- Have strong track record of consistency in market delivery
- Have great project management and business process design skills
- Have strong communication, negotiation and influencing skills with senior C-suite stakeholders
- Have experience working and leading in cross-functional teams
- Candidates who have worked in in content roles earlier, influencer marketing roles, content strategy in start-ups would be ideal.

Assignment Duration

12 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 5+ years

Qualification : Graduate

fleXpertise required

Communication DesignContent MarketingContent Strategy

ESTIMATED BUDGET

-

 

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