SHARE THIS PROJECT

Project Details

Consumer and Market Insights Consultant

Leading global FMCG firm

 Mumbai / Navi Mumbai

Posted on:  13/06/2023

Cinque Terre

Starts on:  10/07/2023

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Insights/Market research, Brand management, Marketing communications/promotions, Search Engine Optimization, External communications/public relations, Customer Loyalty & Retention,

INDUSTRY

Personal & Household Goods

Company Details

Leading global FMCG firm

Assignment Details

Our Client, a leading FMCG company is looking for a CMI Consultant.
Key Responsibilities:
- To become an indispensable business partner within the brand, R&D and Consumer & Market Insights teams.
- Develop Brand and Consumer insight / expertise in innovation testing; relentlessly apply this knowledge to build growth as well as infuse this knowledge across global stakeholders. 
- Inspire research suppliers to consistently deliver their best efforts: deliver actionable, clear, value-added understanding.

Day to day activities include:
- Leading or assisting in the planning, coordination, and implementation of innovation research activities for a brand(s). 
- Leading and/or assisting in insight and idea brainstorming sessions.
- Developing research proposals, suggesting research methodologies
- Executing research studies; developing questionnaires; analyzing findings; and presenting results.
- Monitoring competitors’ activities and market

Skills Required

- Proven market research experience (minimum 5 years) on either client or agency side.
- You will have solid experience of at least one of the areas below:
- Experience of key quantitative ad-hoc consumer and market understanding
techniques
- Experience in innovation/mix development studies – concept, product,
communication & forecasting.
- Experience of qualitative research is an advantage
- Proven record of analyzing and synthesizing data and information from different sources
- Inspiring and provoking a team to think differently about the target consumer
- Cross functional team-working
- Experience from FMCG markets and personal care/beauty categories preferable but not essential
- Global/regional experience will be a plus. Interest in foreign cultures is essential.
- Strong team player, yet good level of independence
- Good presentation skills and articulate
- Rigorous and with great attention to detail and passionate to go beyond the obvious
- Highly numerate and adept at working with data.
- Able to adjust quickly in a fast-paced and changing environment.
- Willingness and flexibility to offer full support to brand team and CMI colleagues

Assignment Duration

12 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 5+ years

Qualification : Graduate

fleXpertise required

Marketing CommunicationsContent DevelopmentMarket EntryCustomer RetentionDigital MarketingContent MarketingMarket ResearchCustomer ManagementMarketing Analyst Customer EngagementGo to Market StrategyMarket SizingChannel SalesCMI

ESTIMATED BUDGET

-

 

info@flexingit.com | Terms of use | Privacy policy | Contact us
©2018 Flexing It® Services Private Limited. All Rights Reserved.

This website uses cookies to ensure you get the best experience on our website. By continuing to use this site, you agree to our cookie   & privacypolicy.Accept