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Project Details

Consultant: Influencer Marketing

Leading Global FMCG Firm

 Mumbai / Navi Mumbai, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Posted on:  15/11/2022

Cinque Terre

Starts on:  30/11/2022

BROAD CATEGORY

Marketing

SUB CATEGORY

Digital marketing, Advertising/media management, Social media marketing (SMM),

INDUSTRY

Personal &Household Products

Company Details

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Assignment Details

Our client, a leading global FMCG organization, is looking to engage with a Consultant: Performance Marketing.

Key Deliverables:

- Develop and execute influencer marketing strategies and creative campaigns.
- Identify and build relationships with prominent influencers and thought leaders.
- Create a roster of influencers for company and engage them for long term projects
- Develop content ideas and work closely with marketing teams to execute them
- Keep a close track of competitors, target audience and users
- Brainstorm new, creative approaches to influencer campaigns. Keep abreast of emerging trends, technologies and influencers
- Liaise with the marketing team to create and coordinate marketing strategies that work across different channels.
-Identifying and testing new channels to continue to meet or exceed established critical metrics
-Working closely with stakeholders to share funnel conversion improvement ideas, feedback & present results.

Skills Required

-Prior experience in influencer marketing is preferred
-Prior experience in a d2c
-FMCG setup is preferred
-Strong experience in brand analytics
-Result oriented and problem solving

Assignment Duration

6 month(s)

Capacity Required

20+ Hrs/Week

No. of Positions

1

Nature of Work

Both (On-site & Remote)

Profile Requirements

Experience: 8+ years

Qualification : Graduate

fleXpertise required

Online marketingInfluencer Marketing Marketing E-commerce

ESTIMATED BUDGET

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