Large Indian Consumer/Retail Conglomerate
Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad
Posted on: 27/04/2022
Starts on: 9/05/2022
Marketing
Marketing strategy and business planning, Insights/Market research, Brand management, Marketing communications/promotions, Digital marketing, Social media marketing (SMM), Search Engine Optimization, External communications/public relations, Product Management (incl product launch), Marketing Head/CMO functions, Innovation/ New product development, Analytics/CRM,
Personal &Household Products
An Indian conglomerate company
Our client, a Leading Indian Conglomerate is looking to engage with a consultant to help build a presence for their brand and help with performance marketing.
Main Responsibilities -
· Creating and executing a strong performance marketing strategy & execution plan to grow the user base.
· Manage all paid search campaigns on Facebook, Instagram, and LinkedIn, as well as other search and display marketing engines.
· Developing and managing digital prospecting and remarketing campaigns
· Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
· Analyzing performance data and optimizing campaigns to ensure they are continuously bringing quality traffic to our websites while maintaining a strong ROI for every stakeholder's marketing budget.
· Communicate with the stakeholder on a regular basis to report on campaigns and overall health and provide recommendations to enhance performance.
· Staying informed with the Paid Search industry best practices, new trends and technologies, and platform updates (e.g. AdWords, FB, Google, LinkedIn etc.)
· Monitor and analyze advertising trends, make optimizations recommendations.
· Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
Should have prior expertise of working with D2C/Consumer brands is required for this role. With focused on Facebook, Google, Influencer and Amazon ads.
· Should have a degree in Marketing, Business Administration.
· Holds an experience in Marketing of 2-5yrs or any relevant experience.
-Should have prior expertise of working with D2C/Consumer brands is required for this role. With focused on Facebook, Google, Influencer and Amazon ads.
· Should have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, SEO, social media and other digital channels.
· Must possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations.
· You are open minded, curious and a strong problem solver.
· Excellent written and verbal communication skills, effectively communicating with internal stakeholders at all levels of the organisation, vendors and team members.
4 month(s)
20+ Hrs/Week
1
Remote
Experience: 6+ years
Qualification : Post Graduate or Higher
Performance MarketingB2B MarketingGoogle AnalyticsBrand ManagementEmail MarketingSocial Media AnalyticsPublic RelationsMarketing CommunicationsSEOBrand AlliancesSEME-commerceDigital MarketingBrand PromotionGo to Market StrategyDirect MarketingSocial Media ManagementCommunication DesignB2C Marketing
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