Company Details

An Indian conglomerate company

Assignment Details

Our client is a leading Indian business house with a presence in diverse industries. They are in the process of identifying new business opportunities to invest behind and are exploring the theme of building a portfolio of strong D2C (Direct to Consumer brands) across categories. They are looking for advisors who understand building strong consumer-oriented business and that are familiar with kids footwear products.

The advisor will work with the promoter group to:
1. Identify the key trends in the category and the nature of opportunities emerging using a combination of secondary data and industry inputs.
2. Helping the client prioritize the opportunities to pursue based on clear criteria, which will include - growth, market size, profitability, ability to differentiate versus competition.
3. Think through a go-to-market approach for the category i.e.,
- product portfolio choices,
- sourcing/manufacturing strategy,
- distribution and retail models to leverage,
- marketing and branding strategies to reach the right customer segments,
4. Helping develop a rough business plan in terms of revenues and profitability for the next 3-5 years.

Skills Required

- Proven experience in the Kids apparel segment, preferable Footwear in the D2C space
- Experiences in high execution and metric orientation.
- Able to identify a customer need-based on field observations.
- Financial modeling (must be comfortable with Excel)
- Understanding of market research techniques and ability to draw conclusions from the data.
- Strong verbal and written communication skills and ability to summarize complex information in a clear and concise manner-
- Influence management with customers and field sales agents.
- Negotiation & networking skills