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Our client a multinational conglomerate is looking for a Consumer Insights & Brand Development Consultant for a duration of 3 months.
Responsibilities:
1.) Business Leadership: Understand strategic business vision to identify, plan and execute initiatives to significantly elevate brand and marketing plans of Businesses
2.) Project Leadership: Execute projects to ensure they are built and implemented as per business plan:
- Plan project milestones, monitor/ support ensuing activities and ensure they are executed as per plan.
- Interact, engage with and advise stakeholders to ensure they contribute as per the plan
- Manage interactions with external agencies on a day-to-day basis with the advice of the team leader
3.) Brand Development: To support brand development projects across primarily B2B businesses.
- Strong understanding of consumer and branding fundamentals
- Develop /help create brand planning frameworks with specific expertise in the B2B space
- Spot and adopt marketing best practices across varied businesses
- Translate brand and marketing activities across the value chain
1. MBA in Marketing from a premier institute
2. Experience of having worked in top B2B Companies
3. Experience in having conceptualized and executed Digital plans will
be a plus
4. Proven ability to develop brand and marketing strategies
5. Advanced communication and interpersonal skills
6. Professional judgment and discretion that comes from years of experience in the field
Indian Multinational Conglomerate
Supply Chain & Logistics
6+ years
1
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