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Project Details

Baby Dove ‘Purpose’ Manager

A leading FMCG company

 Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Posted on:  21/11/2018

Cinque Terre

Starts on:  18/12/2018




Brand management, External communications/public relations, Product Management (incl product launch), CSR/ Cause marketing,


Personal &Household Products

Company Details

A leading FMCG company

Assignment Details

Our client is looking for a resource with prior experience in ‘strategic brand planning’ who has a passion for cause driven marketing.
Assignment Details :-
1) Develop and execute brand management plans
2) Define the Baby Dove purpose for Developing & Emerging markets whilst detailing out the pillars of the same
3) Define and set up strategic partnership (on ground/online) that exemplify the Brand
4) Plan and develop the communication and content calendar for the brand ‘purpose’
5) Work with industry bodies and influencers on the Baby Dove purpose

Skills Required

1. Advanced communication and interpersonal skills
2. Proven ability to develop brand and marketing strategies
3. Self starter and an entrepreneurial spirit
4. Work effectively and co-ordinate across diverse teams
5. Demonstrable work for cause driven marketing and social work is a plus

Assignment Duration

12 month(s)

Capacity Required

20+ Hrs/Week

No. of Positions


Nature of Work

Both (On-site & Remote)

Profile Requirements

Experience: 5+ years

Qualification: Graduate

fleXpertise required

B2C MarketingBrand ManagementContent DevelopmentCommunication DesignBrand PromotionGo to Market StrategyDirect Marketing




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