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Project Details

Brand Architect

Carpediem

https://carpediem.in/

 Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad, Coimbatore, Kochi, Trivandrum

Posted on:  8/02/2022

Cinque Terre

Starts on:  9/02/2022

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Brand management, Marketing communications/promotions, Digital marketing, Advertising/media management, Social media marketing (SMM), Search Engine Optimization,

INDUSTRY

Professional services - Consulting

Company Details

Carpediem (www.carpediem.in), since its inception 20 years ago, has built a consulting practice in Employer Branding, Brand Management and Organization Development. Over time, we have developed many Brands of Choice by seamlessly straddling strategy and execution.

An emerging field, Employer Branding lies at the cusp of brand and HR. The approach is three-pronged: Craft Employee Value Propositions (EVPs). Deliver on the promises to employees. Attract top talent for companies that aspire to be a great place to work and a destination for talent

We've worked with over 100 clients, many of whom we've had long-term associations with.

We’re fortunate to have companies like Hindustan Unilever, Accenture, Tata Motors, Murugappa Group, Honeywell, InMobi, Texas Instruments, Piramal Group, United Spirits, SAB Miller, Royal Enfield, Allergan, redBus and Deutsche Bank, to name a few on our client roster.

Assignment Details

- It's been 8 to 12 years since you have entered the world of work.
- You have some experience with account management, brand marketing campaigns, digital/social media marketing
- You can draw up a communication plan – insight, value proposition, RTBs, campaign idea, execution ideas and are able to evaluate ideas, copy & design
- You are able to formulate a marketing plan for attaining the business objectives including but not limited to – GTM strategy, TG identification, Media objectives, Channel selection
- You can proactively pitch Carpediem and build strategic pitch decks for new business development
- You believe that professionals can and should be versatile, not locked into one functional bucket. To that end, you find the combination of Branding & HR charming.
- You do not expect work to be put on your plate; you are eager to go out, inspire confidence in clients, position the firm and deliver exceeding expectations.
- You can comfortably work with a team & in independent work situations
- Working as a Brand Manager for not just one, but multiple organisations fascinates you, and you don’t mind having a few iconic employer brands to your name with time

Assignment Duration

3 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

Remote

Profile Requirements

Experience: 8+ years

Qualification : Post Graduate or Higher

fleXpertise required

Marketing CommunicationsSocial Media ManagementDigital MarketingBrand ManagementGo to Market Strategy

ESTIMATED BUDGET

-

 

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