Winnerbrands- Brand Manager – A Global E-commerce Com…

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Project Details

Brand Manager – A Global E-commerce Company - Contract role

Winnerbrands

Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore

Posted on: 30/08/2021

Starts on: 6/09/2021

BROAD CATEGORY

Marketing

SUB CATEGORY

Brand management, Marketing communications/promotions, Activation, calendar planning,

INDUSTRY

Personal &Household Products

Assignment Details

Be custodian of Packaging & Artwork Development for the Private Label Category ( > USD 1.5 Billion GMV Business )
Collaborate and manage working projects with multiple stakeholders like agency partners, vendors, and other internal clients
Work within the brand guidelines established for every private label brand
Develop packaging design for new product launches in line with brand guidelines, consumer and category codes by partnering multiple creative agencies
Develop actionable customer insights through consumer research/ data analytics
Bring the brand and product story alive onsite by working on product imaging, copy, brand store and design innovation while ensuring adherence to brand guidelines
New product launches in conjunction with Product Marketing Manager, giving inputs to the development of the product’s editorial direction, style guidelines, and merchandising calendar

Skills Required

Brand Management experience with FMCG brands
Knowledge of FSSAI Guidelines, Legal Metrology guidelines in terms of Packaging Artwork and Design would be a big bonus
Needs to have a very high bar on communication with stakeholders, project management
Sharp and focused mind to manage multiple stakeholder relationships and launches in the category

Assignment Duration

6 month(s)

Capacity Required

20+ Hrs/Week

No. of Positions

Nature of Work

Remote

Profile Requirements

Experience: 5+ years

Qualification : Post Graduate or Higher

fleXpertise required

Customer InsightsAgency ManagementBrand ManagementDesign Management Packaging

ESTIMATED BUDGET

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