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Project Details

Branding and Communications Consultant

A well funded scientific education assessment startup

 Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Posted on:  16/11/2018

Cinque Terre

Starts on:  3/12/2018

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Brand management, Marketing communications/promotions, Digital marketing, Advertising/media management, External communications/public relations, Marketing Head/CMO functions, Media Management,

INDUSTRY

Development/Not for profit

Company Details

We are a well funded scientific education assessment startup that provides learning diagnosis at a student, class, and system level.

Assignment Details

We are a well funded startup operating in the edtech space providing scientific education assessments and learning diagnosis at a student, class, school, and system level. We are looking for a Branding and Communications Consultant who can help us with the following -

1. Develop a branding and communications road map for the company and an implementation plan for the same
2. Create a plan to build the profile and brand of the senior leadership
3. Identify brand-building areas
4. Help promote uniformity and consistency of brand
5. Coordinate objectives with marketing, creative, and advertising departments
6. Position the brand as the market leader for scientific educational assessment
7. Understand and develop the message the organization wants to convey, understand the target audience, and help craft the right positioning and visibility on short and long term potential of the organisation for potential users, both organisations and professionals
8. Identify and build awareness and equity among and through key influencers / opinion leaders
9. Manage and monitor the outreach and coverage

This is a remote opportunity and requires part capacity over 4-6 months.

Skills Required

1. Experience working with a startup and/or the development / social sector
2. 8-10 years of branding experience is preferred
3. Ability to think creatively and innovatively
4. Proven ability to create branding and communication startegies

Assignment Duration

4 month(s)

Capacity Required

15-20 Hrs/Week

No. of Positions

1

Nature of Work

Remote

Profile Requirements

Experience: 8+ years

Qualification: Graduate

fleXpertise required

communicationsbranding Brand PromotionBrand ManagementMarketing Communications

ESTIMATED BUDGET (Total Budget)

-

 

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