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Project Details

Marketing Manager- Medical device

A medical device company

 Mumbai / Navi Mumbai, Delhi / NCR

Posted on:  10/05/2021

Cinque Terre

Starts on:  31/05/2021

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Strategic pricing/ Brand P & L, Product Management (incl product launch), Marketing Head/CMO functions, Innovation/ New product development, Customer Loyalty & Retention,

INDUSTRY

Healthcare Equipment & Supplies

Company Details

A medical device company

Assignment Details

Our client, a leading global health equipment firm is looking for an experienced Marketing Manager-Specialty Therapies Group. The Consultant is expected to drive market development and therapy adoption for growth businesses with startup mindset whereas deliver profitable growth through portfolio management for mature businesses. This role gives you unmatchable experience of working with 6 different specialties across 5 operating units with separate P&L for each unit with an opportunity to make a large impact in healthcare continuum of interventional cardiology, Cardiac surgery, Gastroenterology, Diabetes and Nephrology.

Key responsibilities:

• Develop and retain marketing team across operating units of specialty group to facilitate market development and therapy adoption with 1:1 share growth.
• Development and Execution of marketing plans in partnership with stakeholders
• Developing lead/ lagging indicators and input/ output factors with timely review and course correction for each of the marketeer and operating units to facilitate marketing excellence.
• Portfolio Management – Building and driving synergies across OU’s in the group and pan enterprise to optimize product & program offerings, marketing spends and deliver leverage
• Build long term product strategy for each Operating unit based on product life cycle and growth potential of OU in tandem with 5 year strategic plans.
• Talent management – Developing and nurturing talent in marketing organization by adoption of coaching, CDP and quarterly reviews

*The role is based out of Delhi/Gurugram/Mumbai*

Skills Required

-University degree or its equivalent.
-MBA (or) Medical doctor license is a plus
-Financial skills and qualifications are a plus
-In depth understanding of marketing with customer segmentation in B2B and B2C
--Willingness to learn, especially technical information
-Experience of managing different therapies with various stages of product life cycle.
-Execution excellence of short term and long-term marketing plans
-Strategic thinking to drive long term plans.
-People management experience in marketing domain.
-12 to 16 years of experience in Marketing. Some Sales experiences a plus. Proven success in marketing and marketing management.
-Team orientation, collaboration, written/oral communication, analytical and customer focus, people management and priority setting.
-Exceptional quantitative, analytical, written and verbal skills. Proven track record of planning, execution and results.
-Executing in the Matrix, Strategic Agility, Managing Vision & Purpose, Decision Quality, Business Acumen and Innovation Management
-PowerPoint and Excel
-Ability to quickly establish credibility with all levels of customer base
-Good time manager: Well organized, able to set and reset priorities

Assignment Duration

6 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

Both (On-site & Remote)

Profile Requirements

Experience: 12+ years

Qualification : Graduate

fleXpertise required

product managementsalesb2binterpersonal skillsb2cmarketingportfolio managementmedical device

ESTIMATED BUDGET (Total Budget)

-

 

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