a leading tax and advisory firm
Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad
Posted on: 28/02/2023
Starts on: 8/03/2023
Research and Academia
Consumer research, Product Development/ R&D,
Professional Services - Consulting
.
Our client, a leading tax and advisory firm is looking to engage with a professional to carry out Catchment area analysis and Consumer surveys in the retail sector.
Key responsibilities :-
*Catchment area
- To carry out competitor analysis, demographics, prosperity, etc.
- To help client understand the market potential and penetration
- To understand customers travel network
- Improve marketing outreach and customer targeting campaigns
- Analyze competitor locations
- Map customer behavior and mobility patterns
*Consumer Behavior
- To understand consumer preferences, purchasing frequency, etc.
- Determine needs of customers through intense research, surveys, and focus groups
- Identify market trends.
- Define, measure, and communicate key performance indicators for consumer segment
-Promote consumer segment interests.
Project Location - Tirupati - Client location all expenses including food, travel lodging and boarding will be managed by the client.
Project Duration - 4 Months
Capacity Required - Full Time / On-site
* At least 2 years of relevant experience.
* Experience in consulting companies preferred
* Experience in research firms preferred
* Mandatory experience in working with retail chains only.
* Experience in collecting and analyzing data
* Good communication skills
4 month(s)
Full Time
1
On-Site
Experience: 2+ years
Qualification : Graduate
Consumer insights Market Analysis Market research Consumer researchcatchment area Consumer behavior
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