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Project Details

Consultant - Communications Catalyst

A leading non profit health organisation

 Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Posted on:  10/06/2021

Cinque Terre

Starts on:  19/06/2021

BROAD CATEGORY

Marketing

SUB CATEGORY

Brand management, Marketing communications/promotions, Digital marketing, Social media marketing (SMM), External communications/public relations, CSR/ Cause marketing,

INDUSTRY

Personal &Household Products

Company Details

A leading non profit health organisation

Assignment Details

Our client is a leading not-for-profit health organization that implements focused initiatives for marginalized communities. They have a dedicated platform: Learning4Impact is a USAID funded program with the primary mandate of creating, curating and presenting high quality, high impact learning outputs from USAID investments in India.

L4i is in the process of developing a microsite on Covid-19 which would present audience insights, analysis of government advisories and create a holistic repository of the USAID/Implementing partner’s work on the pandemic. This will be embedded in the digital platform - L4I Platform - that would present and update the key developments on the various USAID investments and learnings thereof. The platform is also being redeveloped.

Key responsibilities include:
1. Implement and support on the given communication strategy
2. Perform research on current benchmark trends and audience preferences for all digital channels
3. Publish engaging content daily (e.g. original content, photos, videos and news) post approval
4. Monitor web traffic metrics on all channels
5. Collaborate to ensure brand consistency i.e - align it with the L4i platform

Skills Required

- Proven experience as communications specialist
- Experience in web design and content production is a plus
- Experience in copywriting and editing
- Working knowledge of MS Office; photo and video-editing software is an asset
- Excellent communication (oral and written) and presentation skills
- Outstanding organizational and planning abilities
- Proficient command of English

Assignment Duration

4 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

Remote

Profile Requirements

Experience: 4+ years

Qualification : Graduate

fleXpertise required

Marketing CommunicationsB2B MarketingContent MarketingSocial Media AnalyticsSEOBrand ManagementContent DevelopmentDigital MarketingWeb TrafficSocial Media ManagementCommunication DesignPublic RelationsSEM

ESTIMATED BUDGET

-

 

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