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Project Details

Consultant - Brand Manager

A leading management consulting firm

 Chennai, Bangalore, Hyderabad

Posted on:  18/03/2019

Cinque Terre

Starts on:  29/03/2019

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Brand management, Marketing communications/promotions, Advertising/media management, Strategic pricing/ Brand P & L, External communications/public relations, Product Management (incl product launch), Marketing Head/CMO functions, Innovation/ New product development,

INDUSTRY

Food distribution and retail

Company Details

A leading management consulting firm

Assignment Details

We are looking for brand manager who can help us in building a brand for a leading auto component manufacturer to scale up the business.

Roles and Responsibilities:

1.Assist in developing conventional growth plans and tactics to maximize the potential of business
2. Strategise and drive the branding plan for the next 3-6 months - targets, budgets, creatives etc;
3. Assess what channels would be most effective for the product and develop appropriate strategies for B2C market.
4. Interact significantly with key customers, sales representatives, and global marketing partners
5. Execute market plans necessary to undertake conventional market development activities with clear metrics and distinct milestones
6. Identify new opportunities for the client to consider to drive performance (growth, market share expansion) across Marketing, Distribution & sales.

-It is a 3 months role which may get extended to 6 months based on performance and requirement.

Skills Required

1. Experience – 5+ years with high execution and metric orientation
2. Exposure in branding B2C space with prior experience in FMCG, White goods Consumer Electronics and Durable or Industrial components is a must.
3. Demonstrable experience of driving marketing campaigns, establishing a brand and delivering high impact with limited budgets
4. Excellent communications and analytical skills

Assignment Duration

3 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 5+ years

Qualification: Post Graduate or Higher

fleXpertise required

Brand ManagementMarketing CommunicationsCRM (Customer relationship management) systemsCommunication DesignBrand PromotionBrand buildingMarket ResearchChannel MarketingB2C MarketingContent Marketing

ESTIMATED BUDGET (Total Budget)

-

 

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