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Project Details

Consultant to Launch the Advertising Business for a Leading Retailer

A leading Indian conglomerate

 Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Posted on:  12/02/2020

Cinque Terre

Starts on:  28/02/2020

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Brand management, Marketing communications/promotions, Digital marketing, Advertising/media management, Marketing Head/CMO functions, Activation, calendar planning, Innovation/ New product development,

INDUSTRY

E-commerce/Online Retail

Company Details

A leading Indian conglomerate

Assignment Details

Our client, a leading Indian conglomerate known for having a significant prominence in Indian retail and fashion sectors, with popular supermarket chains is looking to engage with a consultant to lead the launch of their advertising business.

Key responsibilities :
1. Working with senior management to define business strategy for offline and online advertising business.
2. Conduct market research and competitor analysis to refine the business strategy
3. Partner with all business functions, especially sales (Supply & Demand) to develop strategy and tactical implementation of marketing initiatives
4. Manage branding, advertising, promotions, & communication activities
5. Overseeing market research and analysis of the competition

Note - The project duration is 3 months based in Mumbai requiring full-time support.

Skills Required

- Excellent analytical skills and a strong sense for structure and logic
- Experience in selling/buying digital advertising is preferred
- Proven ability to scale and build new brands.
- Excellent communication and presentation skills
- Result oriented, entrepreneurial and self-motivated.

Assignment Duration

3 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 6+ years

Qualification: Graduate

fleXpertise required

New Product DevelopmentDigital StrategiesAdvertisingCore CompetenciesBusiness PlanningCorporate Strategy and Communication

ESTIMATED BUDGET

-

 

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