loder
SHARE THIS PROJECT

Project Details

Senior Consultant - Marketing

a leading healthcare company

 Delhi / NCR

Posted on:  17/08/2022

Cinque Terre

Starts on:  1/09/2022

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Insights/Market research, Brand management, Marketing communications/promotions, Digital marketing, Advertising/media management, Strategic pricing/ Brand P & L, External communications/public relations, Product Management (incl product launch), Marketing Head/CMO functions, Innovation/ New product development, Analytics/CRM, Media Management, Customer Loyalty & Retention,

INDUSTRY

Personal & Household Goods

Company Details

-

Assignment Details

Our client, a leading healthcare organization, is looking to engage with an experienced professional who will drive marketing initiatives for the company in line with the company’s vision and growth priorities.

Deliverables include:

o Track competition brands and bring out consumer insights.
o Partner with teams and agencies to plan market research activities and post-campaign evaluation studies.
o Drive analytics from the research to determine the future outlook for the brand.
o Stay up to date with the current trends in the market and innovate accordingly.
o Develop detailed plans and budgets and market developments for the brand.
o Drive adherence to internal SOPs and guidelines pertaining to marketing operations (for approvals, submission, etc.) for the brand.
o Create reports for weekly/monthly reviews, highlight issues and red flags if any.
o Identify new and emerging marketing channels and create awareness of the brand
and the services offered.
o Plan, execute, and deliver strategies to maximize reach.
o Build the overall 360 degree marketing strategy for the brand across channels.
o Manage internal and external teams and stakeholders to achieve results.
o Contribute to the development of all campaigns throughout the year and closely
observe changes in consumer behavior and the market environment.
o Partner with other agencies (brand, PR, outdoor, and event) to develop detailed
plans for on-ground activation.
o Drive all new product development activities for the brand.

Note: Please note that this is an Onsite (Gurgaon) project and the consultant is expected to relocate to the site for the project duration.

Skills Required

- 8-10 years of experience in mass market retail or national FMCG brands is preferred.
- Deep knowledge of market research, marketing, center wise GTM planning, media and PR.
- Strong creative vision with an understanding of business objectives.
- Highly skilled with leading team of creative talent.
- Excellent verbal, written communication and copywriting skills.
- Knowledge of how to develop brand identities through multi-channel marketing.

Assignment Duration

6 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 8+ years

Qualification : Graduate

fleXpertise required

Market ResearchNew Product DevelopmentRetail Saleschannel marketingGTMFMCG

ESTIMATED BUDGET

-

 

info@flexingit.com | Terms of use | Privacy policy | Contact us
©2018 Flexing It® Services Private Limited. All Rights Reserved.

This website uses cookies to ensure you get the best experience on our website. By continuing to use this site, you agree to our cookie   & privacypolicy.Accept