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Our client, a leading healthcare organization, is looking to engage with an experienced professional who will drive marketing initiatives for the company in line with the company’s vision and growth priorities.
Deliverables include:
o Track competition brands and bring out consumer insights.
o Partner with teams and agencies to plan market research activities and post-campaign evaluation studies.
o Drive analytics from the research to determine the future outlook for the brand.
o Stay up to date with the current trends in the market and innovate accordingly.
o Develop detailed plans and budgets and market developments for the brand.
o Drive adherence to internal SOPs and guidelines pertaining to marketing operations (for approvals, submission, etc.) for the brand.
o Create reports for weekly/monthly reviews, highlight issues and red flags if any.
o Identify new and emerging marketing channels and create awareness of the brand
and the services offered.
o Plan, execute, and deliver strategies to maximize reach.
o Build the overall 360 degree marketing strategy for the brand across channels.
o Manage internal and external teams and stakeholders to achieve results.
o Contribute to the development of all campaigns throughout the year and closely
observe changes in consumer behavior and the market environment.
o Partner with other agencies (brand, PR, outdoor, and event) to develop detailed
plans for on-ground activation.
o Drive all new product development activities for the brand.
Note: Please note that this is an Onsite (Gurgaon) project and the consultant is expected to relocate to the site for the project duration.
- 8-10 years of experience in mass market retail or national FMCG brands is preferred.
- Deep knowledge of market research, marketing, center wise GTM planning, media and PR.
- Strong creative vision with an understanding of business objectives.
- Highly skilled with leading team of creative talent.
- Excellent verbal, written communication and copywriting skills.
- Knowledge of how to develop brand identities through multi-channel marketing.
-
Personal & Household Goods
8+ years
1
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More than 3000 clients rely on Flexing It today
We host both full-time & part-time projects from top clients for 100+ skill categories. We also help connect experts like you with clients for short consultation calls called Flexperts
You just need to create a ‘boutique firm’ account during the registration process. The rest of the application process remains the same.
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As a freelancing platform, we do not provide permanent positions or full-time job to our consultant network.
Flexing It will be involved end to end right from contracts to invoicing. Once you are finalized, your payment details are transparently laid out in your contract terms with your client and our team actively liaises with the client finance team to ensure timely payments.
We do not charge any fee or commission from you. Your fee quote will be paid out to you in full as per your project contract.
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