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Brand Executive for Home Care segment

  • Full Time
  •  On-Site - Mumbai / Navi Mumbai
  • 6 months
  • Project posted on: 18/02/2022

Brand Executive for Home Care segment

  • Marketing
  • Marketing strategy and business planning
  • Brand management
  • Marketing communications/promotions

On-Site - Mumbai / Navi Mumbai

Full Time

6 months

 18/02/2022

Assignment Details

Our client, a leading FMCG company, is looking for a brand executive in Home care marketing team.

Role and Responsibility:
1. Working closely with the brand manager to handle the portfolio
2. Will be responsible for handling a part of the business and delivering against all matrices. Focus will be network and stakeholder management, and followups with business partners/ Channels/ Agencies in order to deliver.
3. Capable of data mining and analysis and also have an eye for Creative work, to be able to plan activities & work with the Creative agencies to deliver material for POS deployment etc.
4. Network management and delivering all networks
5. Liaise with advertising agencies, and other partners to implement routine packaging changes
6. Partner commercial team in managing the brand support budget and ensuring that brand spends across activities are within the overall agreed support budget
7. Partner creative agency in conceptualization and implementation of media plans for brand activations
8. Lead an integrated team comprising supply chain (Planning, sourcing and purchase teams) & customer marketing functions in implementation of trade and consumer linked activities
9. Working with customer marketing team to create and implement trade plans/activities/promotions
10. MIS generation for monitoring progress.

Please note that this is a 6 months on-site project, the consultant is required to be in Mumbai for this whole duration. Also, in case of further requirement the project duration might be extended later.

Skills Required

1. Strong team coordination & leadership skills with ability to coordinate across functions and organizations and ensure the brands agenda is carried out
2. Good analytical skills, written and verbal communication skills, interpersonal skills.

About the Client

A leading global FMCG company

Industry

Personal & Household Goods

Minimum Experience:

3+ years

Additional Skills:

  • Marketing Communications
  • Pricing Strategy
  • Digital Marketing
  • Advertising
  • Analytics
  • New Product Development
  • Network Management
  • Corporate Communications
  • B2C Marketing
  • Brand Management
  • Public Relations
  • MIS Generation
  • Stakeholder management
  • Promotions
  • Data Mining

No of open positions:

1

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