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Project Details

Consultant - Brand Executive

A leading global FMCG company

 Mumbai / Navi Mumbai

Posted on:  27/10/2020

Cinque Terre

Starts on:  9/11/2020

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Brand management, Marketing communications/promotions, Advertising/media management, Strategic pricing/ Brand P & L, Social media marketing (SMM), External communications/public relations,

INDUSTRY

Personal &Household Products

Company Details

A leading global FMCG company

Assignment Details

Our client , a leading FMCG Company, is looking to engage with a Brand executive consultant for 6 months project in Mumbai.

Roles and Responsibilities -

- Lead the workstream under the make-up brand portfolio through innovations & renovations
- Crafting & developing the right marketing mix for the market (including pricing, positioning, product & packaging)
- Craft winning concepts
-Brief and create communication for delivery along with the innovation (working in conjunction with CMI & Creative Agencies)
- Lead asset creation across all mediums (TV, Print, POSM & Digital)
- Lead processes for gate keeping including business cases, investment proposals, and gate documents.
-Identify & propose the right opportunities/trends from local/global offerings to launch in India

Skills Required

- Experience in marketing or marketing services
- Strong Project Management skills. Experience in leading cross-functional team to deliver projects.
- Understands customers and shoppers.
- Has an experience in development and launch of consumer and shopper relevant innovations and relaunches.
- The candidate should display very high Bias for action, consumer centricity & project management skills
- Core aspects: Creativity, Obsession with brands & consumers, Sense of Aesthetics, Analytical Thinking

Assignment Duration

6 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 2+ years

Qualification: Graduate

fleXpertise required

Brand & Shop-In-shop MerchandisingBrand AlliancesPublic RelationsBrand ManagementCommunication DesignCorporate CommunicationsGo to Market StrategyMarketing CommunicationsInternal communications

ESTIMATED BUDGET

-

 

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