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Project Details

Consultant for Market Activation

A leading global FMCG company

 Mumbai / Navi Mumbai

Posted on:  24/03/2021

Cinque Terre

Starts on:  1/04/2021

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Brand management, Marketing communications/promotions, Advertising/media management, External communications/public relations, Trade and Shopper marketing, Customer Loyalty & Retention,

INDUSTRY

Personal &Household Products

Company Details

A leading global FMCG company

Assignment Details

Our client, a leading global FMCG firm is looking to engage with an external consultant for their Marketing Activation team.

The resource will be responsible for the following:

- Delivering the program objectives (Contacts and conversions).
- Managing the agency which would execute marketing and advertisement for the project on ground.
- Managing different stakeholders in the company (brand managers, NPI, Finance etc.).
- Figuring out new activation routes to get new consumers.
- Managing the expenditure and ROI for the company in the program.

Please note that this project would be of 6 months duration with full time capacity.

Skills Required

- Basic Marketing Appreciation
- Stakeholder Management & Agency Management experience is mandatory
- Ability to ideate new ideas for activations for different brands of Company.
- Prior experience in Marketing Networks is added advantage.
- Product branding and Business Development

Assignment Duration

6 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

Remote

Profile Requirements

Experience: 1+ years

Qualification : Graduate

fleXpertise required

FMCGBranding stakeholder managementMarket ActivationNetworkingvendor managementmarketingBusiness Development

ESTIMATED BUDGET

-

 

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