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Our client, a leading global FMCG player, is looking to engage with a consultant having mix deployment skills for a short-term project in Bangkok.
Roles and Responsibilities include :
- Conduct statistical analysis, run regressions on sales and marketing time series data to estimate the impact of various marketing tactics (marketing mix) on sales
- Forecast the impact of future sets of tactics taking into account costs and consumer wants
- Work with the client to optimize advertising mix and promotional tactics with respect to their sales revenue or profit
- Examine customer perceptions and competitor products to assess the firm's current pricing strategy and suggest new ones basis assessment
- Strategise on deploying effective promotional activities and identify the optimum channels of distribution to impact revenue/profit
- Prior experience in mix deployment is preferrable
- Experience in the Consumer Goods industry is preferrable
- Knowledge of marketing mix modelling (MMM) and other relevant statistical tools is a must
A leading global FMCG company
Personal & Household Goods
10+ years
1
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We host both full-time & part-time projects from top clients for 100+ skill categories. We also help connect experts like you with clients for short consultation calls called Flexperts
You just need to create a ‘boutique firm’ account during the registration process. The rest of the application process remains the same.
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As a freelancing platform, we do not provide permanent positions or full-time job to our consultant network.
Flexing It will be involved end to end right from contracts to invoicing. Once you are finalized, your payment details are transparently laid out in your contract terms with your client and our team actively liaises with the client finance team to ensure timely payments.
We do not charge any fee or commission from you. Your fee quote will be paid out to you in full as per your project contract.
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