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Consultant - Brand Development Lead

  • Full Time
  •  On-Site - Mumbai / Navi Mumbai
  • 6 months
  • Project posted on: 3/03/2021

Consultant - Brand Development Lead

  • Marketing
  • Marketing strategy and business planning
  • Brand management
  • Marketing communications/promotions

On-Site - Mumbai / Navi Mumbai

Full Time

6 months

 3/03/2021

Assignment Details

Our client, a leading global FMCG firm, is looking to engage with a brand development lead who can handle their portfolio for South Asia and can be responsible for crafting innovations and communications for the brand in South Asia including strategy, long term innovation roadmaps and communication.

Key responsibilities include:
1. Develop and execute brand management plans
2. Identify brand-building areas
3. Leverage customer insight data to refine brand management.
4. Help promote uniformity and consistency of brand
5. Coordinate objectives with marketing, creative, and advertising departments
6. Focus on networking with corporates and online groups of interest to generate buzz about the product
7. Assist marketing team with the branding requirements in terms of development, execution and allocation across spaces

Skills Required

- A strong business acumen and capacity for insight and analytics
- An intuition for crafting and a passion for beauty and beauty trends
- A passion for brand development especially in terms of innovation-positive, assertive yet empathetic leadership, with exceptional ‘soft skills’ to enable delivery through high degrees of collaboration and partnership, especially among our countries; agencies and multifunctional teams
- Extremely high commitment to work with many and different projects

About the Client

A leading global FMCG company

Industry

Personal & Household Goods

Minimum Experience:

8+ years

Additional Skills:

  • Marketing Communications
  • Cosmetic Products
  • Internal communications
  • Market Sizing
  • Beauty Products
  • B2C Marketing
  • Brand Management
  • Brand Promotion
  • Innovation
  • New product development
  • Product Launch
  • Market Entry

No of open positions:

1

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