A leading French beverages company
Mumbai / Navi Mumbai
Posted on: 21/07/2022
Starts on: 15/08/2022
Marketing
Marketing strategy and business planning, Marketing communications/promotions, Digital marketing, Advertising/media management, External communications/public relations, Analytics/CRM, Media Management,
Professional services - Consulting
A leading French beverages company
Our client, a leading French beverages company is looking to engage with a Consultant.
Key responsibilities
1. Strategic
Develop the internal communication strategy for the company in line with the global communication strategy.
Strategically define the internal communication roadmap, messaging, and annual communication calendar in line with the group’s EVP strategy.
Conceptualize, Plan, Implement and Sustain engaging campaigns to communicate various messages.
Identify the gaps and challenges in the existing internal communication processes to build and develop effective and internal channels required to deliver our message and achieve the outcomes.
Creating integrated communication ideas and content, which can be leveraged on various internal platforms.
Establish and maintain systems/tools to gauge the effectiveness of internal campaigns and evaluate moderations for future and existing campaigns.
2. Operational
Curate, Manage and Update content for the intranet portal, company’s newsletter, e-mails, presentations, Town Halls, and other internal communication pieces.
Plan and maintain a content pipeline and calendar for internal channels.
Devise and commission insights and analytics about various communication pieces with the help of various tools
Conduct internal audits, employee sentiment analysis and surveys to gain deeper insights on existing and potential communication strategy.
Keep up to date with the current communication trends and developments to ensure relevant and innovative use of digital tools and channels.
Manage partner agencies - Engagement & Performance monitoring to check progress against clearly aligned and timely deliverables which are systematically tracked and measured.
Develop and execute employee engagement and communication programs to bolster employer branding.
Work closely with the Global and Asia teams to cascade group messaging in line with the global strategy, and programs.
Regular reporting on progress against plans + objectives
Plan and manage the design, content, and production of all internal communication material
Work closely with the regional and local matrix teams to ensure clear, consistent communication for internal programs
QUALIFICATION:
Post – Graduation or Masters in Mass Communication/ MBA in Corporate Communication or similar discipline.
Graduation in Journalism/Mass communication/ English Literature
EXPERIENCE:
Total experience of 10-12 yrs
FUNCTIONAL COMPETENCIES:
In-depth understanding of Employee Communication, Internal Communication and Change Management disciplines.
Hands-on experience of Mailchimp (or similar tools), Survey Monkey (or similar tools), Digital Newsletter Creation Tools and methods, Video and Audio production technologies/methods, Creative Presentation/Graphics tools etc.
Follows trends and implements best practices in employee engagement and internal campaign cascading.
Setting up/managing corporate campaigns
Experience of managing creative communications agencies
Excellent communication skills – written and verbal
Content creation/storytelling/ internal blogs expertise.
Proficiency in graphic designing, presentation, still and video content.
Creative and analytical ability.
Ability to understand the business holistically, its financial, legal, and operational reinforcements and what it takes to make it profitable.
LEADERSHIP COMPETENCIES:
Agile and a high-energy candidate with an innate passion to drive engaging and interactive stories.
People-friendly and influential.
Ability to collaborate and work with internal functions.
Ability to work at a strategic as well as operational level
Ability to prioritize, plan and coordinate multiple business demands and manage the expectations of the internal teams/functions effectively
3 month(s)
Full Time
1
On-Site
Experience: 10+ years
Qualification : Graduate
Change managementleadershippresentationContent Strategysocial media managementCorporate CommunicationsInternal communicationscontent writinggraphic designingMass communicationContent Management SystemsMarketing CommunicationsCommunication Design
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