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Consultant - Brand Development

  • Full Time
  •  On-Site - Mumbai / Navi Mumbai
  • 6 months
  • Project posted on: 21/11/2019

Consultant - Brand Development

  • Marketing
  • Insights/Market research
  • Brand management
  • Strategic pricing/ Brand P & L

On-Site - Mumbai / Navi Mumbai

Full Time

6 months

 21/11/2019

Assignment Details

Our client , a leading FMCG Company, is looking to engage with a consultant in brand development.

Roles and Responsibilities include :

1. Developing and executing brand management plans for semi-urban and small towns
2. Liaising with the marketing agency to ensure timely brand deliverables and deploy the same
3. Preparing unique and innovative marketing strategies and implementing the same with help of the brand/marketing agency
4. Identifying brand-building areas and implementing strategies in sync with the brand marketing agency
5. Leveraging customer insight data to refine brand management.
6. Helping promote uniformity and consistency of brand
7. Coordinating objectives with marketing, creative, and advertising departments and effectively

Skills Required

Should have strong Brand Management experience of at least 4-5 years

Good experience in development of the marketing mix, working with agencies to create strong advertising, media management, below the line activation.

Ability to think creatively and innovatively with a knack for quick implementation for ideas

Strong research and analytical skills

Proven track record in developing branding and marketing strategies

Advanced communication and interpersonal skills

About the Client

A Leading FMCG firm

Industry

Personal & Household Goods

Minimum Experience:

5+ years

Additional Skills:

  • Marketing
  • Brand Management
  • Brand Development
  • Media Buying & Plainning
  • Consumer Insight

No of open positions:

1

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