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Project Details

Brand marketing consultant - Beauty Products

A leading FMCG company

 Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Posted on:  4/09/2019

Cinque Terre

Starts on:  9/09/2019

BROAD CATEGORY

Marketing

SUB CATEGORY

Brand management, Marketing communications/promotions, Marketing Head/CMO functions, Trade and Shopper marketing, Customer Loyalty & Retention,

INDUSTRY

Personal &Household Products

Company Details

A leading FMCG company

Assignment Details

The client is a large FMCG company looking for a consultant to help them in devising the brand strategy for their beauty products.

1. Manage marketing portfolio including development of strategies and execution of digital, social media and on ground activities
2. Ensure active listening online and recommend strategies based on current trends
3. Execute online promotion plans
4. Focus on networking with corporates and online groups of interest to generate buzz about the product
5. Assist marketing team with the branding requirements in terms of development, execution and allocation across spaces
6. Connect with media houses for potential partnerships

Skills Required

1. Strong research and analytical skills
2. Ability to think creatively and innovatively
3. Professional judgment and discretion that comes from years of experience in the field
4. Proven ability to develop brand and marketing strategies
5. Advanced communication and interpersonal skills

Assignment Duration

1 month(s)

Capacity Required

15-20 Hrs/Week

No. of Positions

1

Nature of Work

Both (On-site & Remote)

Profile Requirements

Experience: 12+ years

Qualification: Graduate

fleXpertise required

Customer EngagementBrand & Shop-In-shop MerchandisingGo to Market StrategyB2C MarketingRetail & Visual merchandising

ESTIMATED BUDGET

-

 

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