A leading FMCG company
Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad
Posted on: 11/12/2019
Starts on: 20/12/2019
Marketing
Brand management, Marketing communications/promotions, Digital marketing, Social media marketing (SMM), Search Engine Optimization, Analytics/CRM,
Advertising
A leading FMCG company
Our client, a leading global FMCG firm, is looking to engage with a consultant who has worked as a growth hacker/performance marketer to drive their traffic and conversions at the least possible cost.
Key responsibilities include:
1. Plan, execute and optimize all paid ad campaigns across Facebook, AdWords, YouTube, Instagram, and YouTube to drive conversions at the best-in-class ROI.
2. Build processes for SEM, direct-marketing via emailers and SMS campaigns, social media, and display advertising.
3. Track, report and optimize key business metrics across different channels using industry and proprietary tools. Push innovative ideas and growth hacks to drive more business.
4. Develop a deep understanding of the target consumer and translate that knowledge to creating high-performing targeting/retargeting across all digital channels.
5. Lead collaborations with stakeholders from other teams to achieve overall team objectives.
NOTE: This project will be based in Mumbai.
1. 3-4 years of experience managing large scale digital marketing campaigns preferably in digital first companies
2. Excellent hands-on exposure of managing high-performing campaigns on Facebook, AdWords, Instagram and other ad platforms.
3. Excellent understanding of conversion funnel and CLTV/CAC metrics to optimize ROI.
4. Data-driven, analytical with an ability to work in a target-driven environment while keeping an eye on the bigger picture.
12 month(s)
Full Time
1
On-Site
Experience: 5+ years
Qualification : Graduate
AnalyticsSEOSocial Media AnalyticsSocial Media ManagementCustomer EngagementBlogsCopywritingBrand ManagementBrand PromotionContent MarketingGoogle AnalyticsE-commerceGrowth HackingDigital MarketingSEMAdobe Creative SuiteAdwords
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