A leading beauty company
Mumbai / Navi Mumbai
Posted on: 8/05/2023
Starts on: 23/05/2023
Marketing
Insights/Market research, Brand management, Marketing communications/promotions, Digital marketing, External communications/public relations, Activation, calendar planning,
Personal & Household Goods
An innovative global leader in the beauty industry that combines 140+ years of earned wisdom and industry experience with the enthusiastic growth momentum of a newly minted independent entity
Our client, a leading beauty company is seeking a highly motivated and a very passionate individual for a 'Brand Manager role. This role will focus on developing strategies and executing plans to win with stylists & end consumers and hence drive distribution and consumption for the brand.
The Junior Brand Manager will play a critical role in partnering with the Global brand and Salon Professional Teams to create a robust commercial plan for India's Sales Organisation. The person will be responsible to drive the business through increasing brand awareness and breaking down barriers to disrupt the beauty market.
Key Responsibilities:
- End to end business delivery for brand including top line, brand fundamentals and complete budget management.
- Design and implementation of integrated communication plan across all elements of marketing mix -including digital media, ecommerce content, PR, influencer marketing, and social media.
- Own the end to end launch / initiative plans for brand including portfolio choices, pricing, commercials, volume planning, communication and GTM choices.
- Liaison with global teams for portfolio and initiative development for India.
- Gather and analyse consumer & market insights to provide ideas and inputs for new launches, line extensions or local initiatives.
- Work closely with sales and education functions to create commercial enablers for winning executions in market.
We are looking for someone with :
- 2-3 years' experience in a Brand Management profile.
- MBA from a Tier 1 institute with majors in Marketing
- Well versed with digital and social media marketing tools and touchpoints
- Bias for action to deliver projects complete and on-time, with ability to motivate others to support
- Strong ownership and accountability - able to roll-up your sleeves and make things happen.
- Excellent communication and interpersonal skills with the ability to work efficiently and effectively within a collaborative, cross-functional environment
- Make recommendations based on data, including costs, Net Revenue, Margins, ROI, digital media and social media metrics and trends.
- Eye for beauty and trends, be passionate about wining with stylists and consumers, have ability to work collaboratively with different stakeholders and manage multiple projects with attention to detail.
3 month(s)
Full Time
1
Both (On-site & Remote)
Experience: 2+ years
Qualification : Post Graduate or Higher
Media Planning & Buyingintegrated communicationBrand PromotionMarketingGo to Market StrategyBrand ManagementDigital MarketingMarket ResearchPublic RelationsInfluencer MarketingStrategy Planning
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