Our client, a Japanese VC firm, is looking to engage with a consultant who can help them with the market research for the due-diligence for one of their investee companies- which is a B2B SaaS software startup which provides full stack tech platform for small and individual business owners in fitness, recreation and wellness industry in the US. The research subject would be to check and compare their business model and services with other players.
Key responsibilities include:
1. Drive analysis and assessment of the industry and specific markets, across multiple dimensions
2. Market size, split by category, growth projections, key players, business models, channels
3. Conducting research to find out the competitive advantages over the other players in the market
5. Estimating potential market size in the US
NOTE: The assignment duration would be somewhere around 2 weeks.