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Project Details

Senior consultant for conducting a Industry research for Digital Education App

A Japanese company focusing on correspondence education and publishing

 Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Posted on:  6/09/2021

Cinque Terre

Starts on:  13/09/2021

BROAD CATEGORY

Strategy and Business Development

SUB CATEGORY

Strategy development, Business planning processes, Business development, Valuations & business modelling, Data analytics, Corporate Strategy,

INDUSTRY

Professional services - Consulting

Company Details

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Assignment Details

Our client - a Japanese Education Conglomerate is looking to on-board a consultant who can help in conducting some industry research for Digital Education App Customer Insights Survey.
The consultant will be supported by a Junior consultant.

The research would be focused around :-
- To understanding users’ insight who use the app for their kids education; understand customers’ profile, which part of the
services customers are satisfied and unsatisfied, and to understand the differences by country or region.
- To consider the differentiation points if we are going to create own app services and markets we should prioritise.

Responsibilities :-
- Survey overview(Qualitative Research)
・ Profile of users (households) (parents' educational background, annual household income, child's age, etc.)
・ Purpose of use of App
・ App cognitive pathway
・ App satisfaction points and dissatisfaction points
・ App usage scenes and usage methods
・ Usage status of other apps and learning tools
・ Comparison when using App
・ App usage period and duration

This is an estimated 4 week project likely to start mid September and final delivery Mid October

Skills Required

- Excellent communication, research and analytical skills.
- Strong interpersonal skills
- Experience of having worked in a similar project
- Good stakeholder skills with experience working on similar projects in the past

Assignment Duration

1 month(s)

Capacity Required

20+ Hrs/Week

No. of Positions

1

Nature of Work

Remote

Profile Requirements

Experience: 12+ years

Qualification : Graduate

fleXpertise required

Benchmarking Management ConsultingNew business modelsCorporate Strategy and CommunicationBusiness PlanningConsulting

ESTIMATED BUDGET

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