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Project Details

Consultant - Marketing Strategy

A home furnishing brand

 Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Posted on:  4/08/2020

Cinque Terre

Starts on:  24/08/2020

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Brand management, Marketing communications/promotions, Digital marketing, Social media marketing (SMM), External communications/public relations, Marketing Head/CMO functions, Innovation/ New product development, Trade and Shopper marketing, Customer Loyalty & Retention,

INDUSTRY

Household appliances and goods - durable

Company Details

A home furnishing brand

Assignment Details

Our client, a Home Furnishing brand has retail and store presence. They're now looking to engage with a Marketing Consultant who can help them in establishing an Online Presence as well.

Key responsibilities would include:
1. Devise a plan to enter the online and e-commerce market via websites, e-commerce platforms.
2. Build marketing strategies to establish a comfort level with customers and an interactive sales process, since the home decor and furnishing products require extra push than other products
3. Assist overall marketing portfolio of Brand Management, Communications, Social Media strategy

This is a 3 months project where the consultant needs to support the client remotely and devote part time capacity.

Skills Required

- Proven experience in building marketing strategies for SMEs is a must
- Exposure to digitisation initiatives in the marketing domain
- Great knowledge of E-Commerce Platforms (including seller set up), Online Channels and Online Marketing
- Excellent communication, interpersonal and presentation skills.
- Creative and Innovative thinker

Assignment Duration

3 month(s)

Capacity Required

20+ Hrs/Week

No. of Positions

1

Nature of Work

Remote

Profile Requirements

Experience: 7+ years

Qualification: Graduate

fleXpertise required

OnlineGo to Market StrategyChannel StrategyChannel MarketingHome DecorDigital MarketingE-CommerceMarket Entry

ESTIMATED BUDGET

-

 

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