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Project Details

Consultant : E-Commerce Marketplace

A Global Manufacturer of Confectionery Products

 Delhi / NCR

Posted on:  7/02/2020

Cinque Terre

Starts on:  28/02/2020

BROAD CATEGORY

Marketing

SUB CATEGORY

Insights/Market research, Marketing communications/promotions, Activation, calendar planning, Innovation/ New product development, Analytics/CRM,

INDUSTRY

E-commerce/Online Retail

Company Details

A Global Manufacturer of Confectionery Products

Assignment Details

Our client, a global manufacturer of confectionery products is looking to onboard an E-Commerce Consultant who will help the company put a tangible Digital Commerce strategy in place for the next 4-5 years.

1. Help in Increasing relevance of the confectionery category online
2. Help in choosing the right portfolio to drive in marketplace and help decide whether the client needs to move beyond chocolates and confectionery to drive D-COM growth
3. Help formulate the portfolio and activation strategy for the Pureplay grocery channel of the company.
4. Help decide on the right gifting portfolio for online
5. Help decide the right strategy to activate the D2C model using the company's website.

Skills Required

1. Strong understanding of e-commerce technology landscape and retail industry and the ability to deep dive into problems
2. FMCG experience highly preferred (to enable contribution in terms of ideas)
3. Strong evidence of Digital Commerce Experience

Assignment Duration

2 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 15+ years

Qualification: Graduate

fleXpertise required

E-commerceFMCGB2B MarketingDigital CommerceB2C Marketing

ESTIMATED BUDGET

-

 

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