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Project Details

Consultant-Market Strategy Development

A diversified Indian business group

 Delhi / NCR

Posted on:  13/08/2018

Cinque Terre

Starts on:  20/08/2018

BROAD CATEGORY

Marketing

SUB CATEGORY

Marketing strategy and business planning, Insights/Market research, Brand management, Marketing communications/promotions, Digital marketing, Strategic pricing/ Brand P & L, Social media marketing (SMM), External communications/public relations, Marketing Head/CMO functions, Innovation/ New product development, Customer Loyalty & Retention,

INDUSTRY

Apparel

Company Details

A leading Indian conglomerate with diversified businesses

Assignment Details

We are a group company that operates in five business segments: Yarn, Bed Linen, Paper, Chemicals and Captive Power with a customer base in more than 100 countries across 6 continents.

We are looking for a dynamic consultants to head our company's marketing efforts primarily in the Yarn and bed Linen product lines. The consultant would be required to guide our marketing department by evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans, and building awareness and positioning for our company's brands.

The consultant would be required in:
• Evaluating and developing our marketing strategy and marketing plan.
• Planning, directing, and coordinating marketing efforts.
• Evaluating the e-commerce channels, building and implementing the e-
commerce strategy for the business will be key
• Understanding and developing budgets and finance, including expenditures,
research and development appropriations, return-on-investment and profit-loss
projections.
• Researching demand for our products and services.
• Understanding and developing budgets and finance, including expenditures,
research and development appropriations, return-on-investment and profit-loss
projections.
• Overseeing social media marketing strategy and content marketing as well as
e-commerce marketing

The consultant might be required to travel occasionally to Punjab

Skills Required

• Experience in marketing and running a marketing team
• Proven marketing experience in textile, yarn, be linen, etc
• High competence in project and stakeholder management.
• Excellent interpersonal, written and oral communication skills.
• Experience with digital marketing forms such as social media marketing and
content marketing.

Assignment Duration

12 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 15+ years

Qualification: Post Graduate or Higher

fleXpertise required

marketing Market SizingBrand Managemente-commerce Go to Market Strategy

ESTIMATED BUDGET (Total Budget)

-

 

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