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SG

Female DELHI
Total Experience: 9 Years
Hourly: 1-3 Hr/Week

Yes, depending upon the nature of the project and effort required, I am open to working with NGOs and other firms


Skill profile

Broad Category Sub Category Industry Time Spent
Strategy and Business Development Strategy development Professional Services - Consulting 9 years
Marketing Insights/Market research BPO & KPO Services 9 years
Manufacturing/Operations Manufacturing oversight Research, Policy & Advocacy 9 years
General Management/Leadership Shared Services/Cost centre management BPO & KPO Services 10 years
Research and Academia Technical writing Agri & Food Processing 9 years

Profile overview

Independent Consultant (Specialist in quick turnaround projects OR projects with tight deadlines) Freelancer
2017-Till Date

Industry study for South African Construction sector   The study involved in-depth assessment of the construction market in South Africa. This involved scanning the secondary web sources in detail, including industry associations, government websites, industry player websites, articles and press releases. Market assessment and Fund raising presentation for a leading beauty services provider in India The study involved in-depth assessment of the home beauty services market in India. This involved both primary and secondary research. The key sections included:  - Market Overview - Competitive Landscape- Business models and Fee structure for key players- Funding scenario Market Assessment for Online Real Estate Industry in India The study involved in-depth assessment of the online real estate market in India. This involved both primary and secondary research. The key sections included:- Market Overview- Competitive Landscape- Opportunity Assessment- Risk Assessment Hydraulic Valves Market in India - Market Entry Models Worked as an independent consultant recommending Business Entry strategy for an Italian company, targeting Indian market for manufacturing Hydraulic Components.

Practice Coordinator McKinsey and Company
2017-Till Date

Research request specific to PE doamin

Manager (Business Research, Knowledge Management) Rocsearch
2016-2017

Currently, working as a Lead (Business Research, Business Development, Trainings and Development) with RocSearch Key Responsibilities: Business Research and Business Development * Proficient in both secondary and primary research methodologies experience working with clients across industry sectors * Lead pilot studies for potential clients these include industry studies, competitive benchmarking, competitive assessment, company profiles, supplier risk assessment studies, vendor identification, supply chain assessment and other studies across sectors * Expertise in conducting benchmarking studies for various sectors * Support in the development and designing of marketing collateral (pitch books, proposals), case studies and credentials for various clients * Develop and conceptualize innovative research tools for various clients templates created for effective trend analysis, operational benchmarking and risk assessment

Manager Evalueserve
2015-2016

(Business Research) with Evalueserve/ InsightBee Key Responsibilities: * Led the team on various pilot studies / client requests (Project Management) * Supported the development of marketing collateral such as Proposals and Thought-starters (Business Development and Marketing) * Identified the Training and development needs of the team (People Management/ Team Management) * Engaged with clients and sharing the company's vision and mission from time to time (Client Engagement) * Focused on continuous improvement in projects and project delivery through process automation to enhance productivity * Focused on mining existing accounts and relationships to win new business * Instrumental in setting up the new training and development team assessing training needs across locations globally

Team Lead Exevo
2014-2015

(Business Research) with Exevo (Moody's Analytics) Key Responsibilities: * Responsible for handing a team of analysts on various research assignments and supporting on pilot studies. (Rapid research set-up) * Supported in pitching new clients and developing marketing collateral. * Actively worked with the management team in implementing various knowledge management initiatives.

Team Lead (Automotive, Logistics, Chemicals Sector) Protiviti Consulting
2012-2014

(Industrial Products and Transaction Services) with Protiviti Consulting Key Responsibilities: * COE (Centre of Excellence) lead supporting the practice team with research-based analytical projects and risk models * Created newsletters and risk models for various industries (Knowledge Dissemination) supported the management team in understanding the market dynamics while pitching for new and potential clients * Conducted market research & consulting assignments across industries viz., Chemical, financial, consumer products, etc. * Led a team of analysts to develop market studies/dashboards to gain insights on cross industry trends and build firms' reputation by generating Thought leadership and Point of View documents, such as Reference Books and white papers. * Generated revenue for the firm by identifying relevant opportunities and developing suitable bid documents/ RFPs/Promotional Marketing materials (such as marketing collaterals, proposals, pitch decks, case studies and credentials). * Support in Knowledge Management initiatives (creating industry pages, web parts, help documents, etc.) using Share Point.

Assistant Manager (Marketing Strategy) Edfora
2011-2012

Assistant Manager (Marketing and Strategy) with Edfora Key Responsibilities: * Assessed the competitive landscape in terms of product offerings and market trends/ demand. * Estimated market potential for new products through surveys, data collection and publications. * Developed marketing plans for different products supporting and guiding Social media marketing team. * Guided and managed the interns from IITs for various assignments. * Provided innovative marketing solutions to the company by understanding the context & requirements.

Senior Business Research Analyst The Smart Cube
2008-2011

Key Responsibilities: * Gathered competitive intelligence to track competitors' product, price trends, major customer segments, and best practices. * Planned & conducted detailed analysis of the market, providing insights through end-user analysis, strategy building, competitive analysis, ongoing market trends and threats to the industry (SWOT/PESTLE/BCFs). * Industry specific experience in conducting supplier risk assessments, financial analysis and company/corporate profiles. * Involved in recruitment, technical training and development, teambuilding and soft skills training, competency mapping and counseling/mentoring, apart from several process related activities.

Expertise tags

Market entry assessment supplier risk assessment market feasibility studies pricing strategy cost analysis Business Intelligence Business & Financial Projections Benchmarking Balanced Scorecard Consulting Management Consulting Feasibility Studies Porter's 5-Force analysis Private Equity Proposal Development Sustainable Development Benchmarking Business & Financial Projections Business Intelligence Business Presentations Channel/distribution strategy Consulting Feasibility Studies Mergers & Acquisitions Management Consulting Porter's 5-Force analysis Private Equity Proposal Development Benchmarking Content Development Consulting DCF Valuations Market Sizing Market Entry Market Research Porter's 5-Force analysis Business Presentations Industry Research Proposal Development

Education

Master of Business Administration, IILM
2006-2008
Master of Arts, Meerut University
-2001
Bachelor of Education, Delhi University
-1999
Bachelor of Science, Delhi University
-1998