NM
Male •BANGALORE
Total Experience: 16 Years
Hourly: 6-12 Hr/Week
Over 16 years' across Strategy,Analytics, Marketing and Sales in the Consumer Durables, FMCG, IT and Professional Services sectors. Significant experience in entrepreneurship; building and leading high performance teams & organisations; research and data driven consulting.
Broad Category | Sub Category | Industry | Time Spent |
---|---|---|---|
Marketing | Marketing Head/CMO functions | Professional Services - Data Analytics | 2 years |
General Management/Leadership | Chief executives | Professional Services - Consulting | 4 years |
Marketing | Marketing strategy and business planning | Professional Services - Data Analytics | 5 years |
Marketing | Marketing strategy and business planning | Professional Services - Consulting | 1 years |
Sales | Business Development | Training, Skilling & Assessment | 2 years |
Sales | Sales/Sales & Distribution Head | Supply Chain & Logistics | 2 years |
Strategy and Business Development | Strategy development | PE, VC and Hedge Funds | 2 years |
Consulting Investors on Market Entry and Growth Strategies as well as Market Trends and Insights on the Consumer Goods & Retail, IT - Enterprise & Consumer Hardware and Services and Travel Industries. Specific focus on India and Emerging Markets.
Help Travellers from across the world plan their leisure travel in India.
Set up Marketing for a unique Analytics Start up and transition it to a full time leader post stabilisation
Helped this start up Retail Consulting organisation identify its niche, go to market strategy and delivery model
Set up and led Strategy, Marketing and Sales Analytics for the Enterprise and Consumer businesses across the Americas, EMEA and Asia Pacific regions
Sales Estimation for New Product, Relaunches, Line and Brand Extensions in the FMCG sector. Managed the Unilever (Skin and Haircare) and Pepsico clients across Asia Pacific, South Asia and the Middle East.
Own entrepreneurial venture into aptitude and skills' assessment, training and mentoring
Set up a new lines of business - undergraduate test prep (for Engineering, Medicine, Design, Business Administration and Law) and Aptitude and Skill Assessment. Developed a network of Channel Partners to drive reach and customer acquisition. Drove profitability at a centre level for new centres and businesses.
Responsible for Revenue and PL at a Branch level. Key initiatives included: 1. A retail census to map all luggage selling outlets resulting in accurate market sizing, network expansion and optimization and data driven sales 2. Established the Modern Trade Channel in South India comprising of exclusive stores, malls, hyper markets and modern multi brand retail stores. 3. Overhauled the Wholesale Channel in North India by breaking Big Dealer monopoly and nourishing new dealers to enhance brand footprint and increase market share at a store, micro-market and channel level at the cost of competition