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Brand Consultant (NPD)

  • Full Time
  •  Hybrid -
  • 6 months
  • Project posted on: 27/11/2024

Brand Consultant (NPD)

  • Marketing
  • Marketing strategy and business planning
  • Brand management
  • Marketing communications/promotions

Hybrid -

Full Time

6 months

 27/11/2024

Assignment Details

Our client India's leading lifestyle company and among the most admired and respected corporates in the country is looking to engage with a Brand Consultant (NPD) for a Project.

Key Responsibilities:

  • NPD Strategy & Execution: Develop and execute the NPD strategy, ensuring alignment with the brand’s vision and market trends.
  • Brand Development: Ensure new products are consistent with brand guidelines and enhance brand equity.
  • Collaboration & Stakeholder Management
  • Marketing & Go-to-Market Strategy (Gx Deliverables)
  • Comprehensive NPD roadmap and timelines.
  • Product positioning, branding, and value proposition documentation.
  • Marketing campaigns and go-to-market strategies.
  • Competitive analysis and consumer insights reports.
  • Post-launch performance evaluations and recommendations.

Duration- 6 Months
Location- Bangalore
Capacity Full Time (Hybrid)

 

Skills Required

  • Marketing Expertise: Strong understanding of marketing principles, product positioning, and customer insights.
  • Project Management: Proven ability to manage multiple projects and cross-functional teams.
  • Analytical Skills: Proficiency in analyzing market trends and product performance.
  • Communication: Exceptional verbal and written communication skills.
  • Creativity & Innovation: Ability to think strategically and bring innovative product ideas to life.

About the Client

India's leading lifestyle company

Industry

Apparel

Minimum Experience:

3+ years

Additional Skills:

  • Growth Hacking
  • New product development
  • Corporate Communications
  • Marketing Communications
  • Market Entry
  • Channel Strategy
  • Go to Market Strategy
  • Market Research

No of open positions:

1

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