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Project Details

PR & External communications Consultant

Actico

https://www.actico.com/en

 Mumbai / Navi Mumbai, Delhi / NCR, Kolkata, Chennai, Bangalore, Pune, Hyderabad

Posted on:  15/03/2019

Cinque Terre

Starts on:  1/04/2019

BROAD CATEGORY

Marketing

SUB CATEGORY

External communications/public relations, Media Management,

INDUSTRY

IT Services & Consulting

Company Details

ACTICO is a leading intelligent decision automation company with solutions in risk and compliance domain, primarily targeting financial institutions.

Assignment Details

ACTICO is a leading intelligent decision automation company with solutions in risk and compliance domain for financial institutions. We are a 20 year old company with a new office in Singapore, from where we manage operations in the whole APAC region.

India is a strategic market for us in the region and we have an aggressive plan in place to achieve our business objectives. A critical component of our plan is to establish media relationships. We are looking for a seasoned PR professional to kickstart this. We want to do a 3 month pilot, which will be extendable depending on the results.

Broad level activities include:

1. Build organisation's brand and a strong media profile, through press coverage - in mainline business dailies, coverage on e-magazines/ tech magazines, etc.
2. Manage and monitor the outreach and coverage. Pitching and contacting editors & reporters for coverage
3. Facilitate meeting with feature editors in relevant publications. Also support in media training/briefing for the company.
4. Create an events calendar and facilitate participation.
5. Present additional PR opportunities to ACTICO for approval.

Skills Required

1. Excellent communication skills
2. Energized and good at networking (with various publications)
3. Significant experience in PR/communications
4. Experience with financial services or technology clients will be a huge positive

Assignment Duration

3 month(s)

Capacity Required

20+ Hrs/Week

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 10+ years

Qualification : Graduate

fleXpertise required

Public RelationsMedia Relations

ESTIMATED BUDGET

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