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Project Details

Consultant - Strategies for Personal Care Gifting

A leading Indian consumer goods company

 Mumbai / Navi Mumbai

Posted on:  18/01/2019

Cinque Terre

Starts on:  31/01/2019

BROAD CATEGORY

Marketing

SUB CATEGORY

Brand management, Advertising/media management, Strategic pricing/ Brand P & L, External communications/public relations, Product Management (incl product launch), Innovation/ New product development, Trade and Shopper marketing,

INDUSTRY

Personal &Household Products

Company Details

A leading Indian consumer goods company

Assignment Details

Our client, a leading Indian consumer goods company, is looking to engage with a consultant to develop the market of gifting of personal care (make-up, skin care, etc.) for its brands.

Roles and Responsibilites :
1) Sizing and scoping of the existing Indian Ecommerce space
2) Consumer feedback on existing marketing activities of the company's brands
3) Understand the potential consumer space and target accordingly via digital mediums
4) Detailed scoping of potential partnerships and strategies to unlock them
5) Carry out cost estimation of all potential artwork change and structure options
6) Design strategies for the above and get approval from internal teams, carry out pilots.

Skills Required

- 7+ Consumer Experience/ Premium Brand/Services Experience
- Event Management Experience or Wedding Event Management
- Digital Exposure
- Extremely high bias for action

Assignment Duration

6 month(s)

Capacity Required

Full Time

No. of Positions

1

Nature of Work

On-Site

Profile Requirements

Experience: 6+ years

Qualification: Graduate

fleXpertise required

Event ManagementBrand PromotionMarketing CommunicationsGiftingCost EstimationE-commerceCustomer UnderstandingEcommerce

ESTIMATED BUDGET (Total Budget)

-

 

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